B2B Policies Reputation Webinar 
Hootsuite
AUGUST 6, 2021
Your average social marketer isn’t typing out dank memes all day—they’re creating content that drives new leads, responding to customer questions, and protecting their brand’s reputation online. They’re copywriters, designers, content strategists, photographers, videographers, and data analysts. Wasn’t intentional at the beginning!
Oktopost
JUNE 9, 2020
Why Employee Advocacy Matters for B2B. It can take months for a B2B marketing team to build up a company’s presence and credibility online. Why Employee Advocacy Matters for B2B. The bottom line is that more and more B2B buyers distrust brands and their distrust is growing stronger every day. Table of Contents.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Convince & Convert
JULY 21, 2010
A Policy of Protection While speaking recently to a room full of ad agency folks, I asked the audience if they had a social media policy in place for their staff. If your team uses social media at work, particularly for clients, you’ve got to have a policy. The FTC encourages social media policies be in place and reviewed.
Convince & Convert
FEBRUARY 11, 2010
Developers can completely bypass Apple’s money-grubbing, dictatorial policies. More and more I'm seeing sentiments like: 'Developers can completely bypass Apple’s money-grubbing, dictatorial policies.&# These Web-based “apps&# can then be bookmarked on the iphone and run like a normal iphone app. This is a big deal.
Oktopost
AUGUST 9, 2020
B2B marketers harness this power by asking employees to promote their organization on social media. 75% of B2B buyers are influenced in their purchase decisions by what they see on LinkedIn, Twitter and Facebook. As you see, employee advocacy is not a tough sell for many roles across any B2B organization.
Convince & Convert
FEBRUARY 24, 2010
You must take the time to build a cross-functional team in your organization, and figure out your policies and procedures. It only took Domino’s two employees to put some cheese in their nose , and global reputation suffered. What can your employees do in terms of being “ accidental marketers &# for the brand?
Convince & Convert
JULY 6, 2010
She leads the agency’s social media group, and has more than 20 years experience in consumer, technology, B2B and social media marketing. Online consumers are savvy and being open and communicative is vital to reputation management. By transparent, I mean keep it real and no lip service.
Expert insights. Personalized for you.
130 
Let's personalize your content