Kikolani

NOVEMBER 29, 2010

Her latest posts include The Personal ROI of Social Media , The Culture of Good Enough , and 20 Truths. Her blog based on the book, Stories That Sell Guide , covers B2B marketing, case studies, leveraging customer stories, video testimonials, and more. Follow her @ambercadabra on Twitter. Amy Parmenter. Christie Bellah.

Blogger 168

Blogger SEO Consultant WordPress 168

Webbiquity SMM

DECEMBER 19, 2017

Yet another post about 2018 B2B marketing trends? This piece compiles and analyzes the predictions of more than 100 B2B marketing professionals as published in 10 highly-ranked posts over the past month (best!). . ” — 2018 Trends: B2B Marketing , Edelman. Yes, but wait—this one is different.

B2B 293

B2B Trends Analysis Marketing 293

Webbiquity SMM

JANUARY 17, 2011

How are consumers and b2b decision makers using social media in their buying processes? The types of photos women post most frequently are described in the study as “affectionate,&# such as pictures of family gatherings or friends hanging out and having a good time. Social Media Facts & Figures for B2B Sales by Inside View.

Research 210

Research Social Media B2B Marketing 210

Webbiquity SMM

FEBRUARY 7, 2012

Reports, surveys, studies and infographics are among the most popular content posted and shared across social networks. How are B2B marketers using social media differently from their B2C counterparts? Twitter, Facebook And LinkedIn: Age, Ethnicity And Gender Of The Major Social Networks [STUDY] by All Twitter.

Statistics 190

Statistics Research Social Media B2B 190

Webbiquity SMM

FEBRUARY 26, 2019

The majority of all businesses report that social media and email marketing have the highest ROI. Only about a quarter of firms with less than $1 million in revenue will invest $2,000 or more per month on organic SEO or paid search engine marketing (SEM). Which Channels Produce the Highest ROI.

Strategy 161

Strategy ROI SEO B2B 161

Webbiquity SMM

NOVEMBER 12, 2013

How does social media use differ in B2B vs. B2C companies? Just 9% of B2B decision makers consider vendor content trustworthy vs. 67% who trust research from professional associations, 50% from industry organizations, 44% from analyst reports, and 40% from independent product reviews. ( B2B Marketing Insider ). eMarketer ).

Statistics 226

Statistics Social Media B2B Journal 226

Convince & Convert

JUNE 12, 2013

Most direct marketing advertisement methods (paid search, etc.) deliver poor ROIs for content advertising. Some paid content promotion tactics that can be very effective include: StumbleUpon Paid Discovery – StumbleUpon lets you buy clicks at low, low prices fromsocially engaged visitors.

BuzzStream 152

BuzzStream Content Metadata Reddit 152

Convince & Convert

MAY 10, 2012

The original source of that, I think – as you pointed out, Eric, or Tom Webster did – was a ShareThis study, which doesn’t necessarily mean everybody. So traffic from Pinterest may not have the same value as traffic from LinkedIn or paid search or organic search. It just means people who use ShareThis.

Hubspot 114

Hubspot Mobile Analytics Google 114

Webbiquity SMM

SEPTEMBER 8, 2010

How do B2B social media marketing practices differ from B2C companies? What percentage of web searches stop after page one of the results? How much do small businesses spend on search engine marketing? Study: Spending On Email, Social And Search Rising by MediaPost Online Media Daily. Social Media Statistics.

Research 191

Research Social Media B2B Statistics 191

Webbiquity SMM

AUGUST 5, 2013

B2b vendors? Facebook, Twitter and Google+ are the most popular social networks with search engine marketers. B2B Infographics ). 500 say they can adequately determine ROI for the social media spending. Yet 35% of marketers say ROI is the most important measure of inbound marketing success. B2B Infographics ).

Statistics 214

Statistics Social Media B2B SEO 214

Convince & Convert

JUNE 16, 2010

Whether B2B or B2C, customers are buying based on what they need. Here’s a crazy one: An online hardware goods retailer that accidentally left their snow shovel AdWords (paid search) campaign running in spring months. It’s more about demand creation. In fact they had INCREASING demand for shovels in N.

Social Media 120

Social Media Strategy Mobile Consultant 120

Webbiquity SMM

NOVEMBER 28, 2011

” Or that49% of B2B journalists write blogs, and 84% are on Twiter? Or that a third (or more, depending on which study you believe) of all clicks go to the top result on a search engine query? Paid search ads, however, still outperform both. 85% of B2B journalists are on Facebook. Or that 73% of U.S.

Statistics 219

Statistics Research Social Media B2B 219