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This Week in Social Media – 7/24/2013

Social Media Marketing

Facebook’s Q2 earnings show mobile growth, U.S. customers love to complain on Twitter, Flipboard makes users’ magazines available on the Web, the CIPR issues guidance on social media measurement, the mix of journalism and marketing needed in brand newsrooms, the royal fuss over real-time marketing and more, it''s This Week in Social Media.

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9 YouTube stats to inform your marketing strategy in 2019

Sprout Social

YouTube reaches more 18-49-year-olds on mobile alone than any cable TV network or broadcast. 2. This type of revealing user insight also makes YouTube a valuable source of social listening data that can help you pinpoint your audiences’ specific interests and needs. 4. Mobile devices dominate YouTube views, but TV is gaining.

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Top Blogging Statistics: 45 Reasons to Blog

Writtent Blog

7) B2B marketers who use blogs generate 67% more leads than those that do not. 8) 23% of total Internet usage time is devoted to social networks or blogs. 8) 23% of total Internet usage time is devoted to social networks or blogs. Tweet (Source: Dream Systems Media ). 10) 33% of B2B companies use blogs.

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Are You Making These Costly Holiday Mobile Mistakes?

Buzz Marketing for Technology

Posted in Customer Experience eCommerce Mobile. And if you’re a retailer, hopefully you haven’t just primed your in-store and online offers, but your mobile presence as well. According to comScore, consumers spent approximately $37 billion on holiday shopping in 2011—up about 15 percent from 2010.

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Which Social Platform Is Right for Your Next Video Campaign?

Convince & Convert

Are you thinking about marketing with video in social media, but not sure which platform will get you the best results? comScore ]. 92 percent of mobile video viewers share videos with others. comScore ]. 92 percent of mobile video viewers share videos with others. Wordstream ]. Wordstream ]. Vertical Video.

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Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2

Webbiquity SMM

How widespread, really, is the use of social media for marketing? How are B2B marketers using social media differently from their B2C counterparts? How are marketers measuring social media success? General Social Media Statistics. Infographic: Social Media ROI Statistics by Digital Buzz.

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Four Social Media Game-Changers to be on the Lookout For

ProBlogger

According to a survey of 1000 people by UK internet security firm SecurEnvoy, two-thirds of people are afflicted by “ nomophobia ” – the mortal fear of having no mobile phone. The trend: Internet access via mobile has overtaken PCs. Mobilise . Get Appy . This has the potential to increase RIO on advertising as well.