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Buyer Personas 101: What, Why & How to Use for More Customers! [template + podcast]

Pam Moore

Download my free Buyer Persona Template here-> Buyer Persona Template Pack (It includes editable templates for both B2B and B2C!). What is a customer avatar. What is an audience first marketing strategy. Why you need an audience first marketing strategy. What is a buyer persona.

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Strategy Note: Facebook F8 2019

Ignite Social Media

The platform has already started pushing updates live and moving to a cleaner look (white background) and a layout that is similar to their mobile app. Lead Generation Templates—businesses can easily create an ad that drives people from their News feed to a Messenger chat with an automated question and answer flow.

Strategy 127
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10 Things You Must Know About Your Customer [podcast + ebook]

Pam Moore

Building an audience first marketing strategy and taking the time to simply know your customer is one of the best ways to ignite your marketing results. Why you NEED an audience first marketing strategy to drive ALL of your marketing. Buyer Persona Worksheet (editable templates for b2b and b2c). Supporting Resources.

eBook 78
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How to create a YouTube channel for your brand in 5 steps

Sprout Social

With the importance and popularity of video only growing on social media, developing a YouTube marketing strategy is worth your while–and then some. Click on the avatar icon in the top right corner of the screen. YouTube may not be a new player in the social media game. But it’s tried and true.

YouTube 81
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How to create a YouTube Business account: a step-by-step guide

Sprout Social

Click on the avatar icon on the top right corner of the screen. To begin customizing your channel, click on the avatar icon on the top right corner of the screen. Channel banner: 2,560×1440 pixels, safe area for mobile and web (without text and logo cropping) is 1546 x 423 pixels. Let’s start with our channel icon.

YouTube 108
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Steal This Social Media Calendar Template (+ How to Make Your Own From Scratch)

Buffer Social

I’ll also share the social media calendar system we use in our Marketing team, along with a plug-and-play social media calendar template you can use right away.  Thanks to Buffer’s mobile app, you can check or amend your calendar on the go.  But trust me, content strategy is not just for Marketing teams.

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A Brand's Guide to Unsplash: How to Unlock the Next Big Visual Marketing Channel

Buffer Social

In this article, we'll dive into the Unsplash strategies working today and how you can make the most of this "blue ocean" channel. The visual component of most marketing strategies is usually aimed at commanding attention, stimulating curiosity, and prompting immediate action. Does Unsplash advertising work?

Brands 94