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Personal Branding: Authenticity vs Transparency – Do You Know the Difference?

Pam Moore

” To understand this, let's first dig into the definition of authenticity and transparency. Authenticity. authentic — adj. not false or copied; genuine; real: an authentic antique. characterized by visibility or accessibility of information, especially concerning business practices. . Transparency.

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Who Are You? The What, Why and How to Develop Your Personal Brand

Pam Moore

When a new potential client contacts us to do business, the first place go to learn about them is the internet. We will start with a Google, Facebook or Twitter search. Building your personal brand doesn't happen by jumping on Facebook or creating a fancy Twitter background or highly edited profile photo of yourself. SoundCloud.

Brands 162
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Power of Emotion: 8 Foundations to a More Human Brand

Pam Moore

They definitely were invented long before Facebook, Twitter, LinkedIn and blogging. The best marketers know that authentic and emotional branding is the secret sauce to igniting customers to loyal advocates, followers and fans! Understanding the difference between authenticity and transparency. You Are the Media!

Brands 166
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How to Build an Emotional Brand – 8 Foundations to More Human Brand Connections

Pam Moore

Understanding the difference between authenticity and transparency. Social Brand Humanization: Authenticity vs Transparency. 50 Ways to Inspire Your Audience (white paper). 8 Steps to Develop a Social Business Plan (white paper). Storytelling with audio, visuals and text. You Are the Media!

Brands 113
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Why, What and How of an Audience First Marketing Strategy and Segmentation

Pam Moore

Not Twitter. 8 Steps to Develop a Social Business Plan (white paper). Related Stories Facebook Messenger: The Unfair Competitive Advantage for Small Business Webinar 5 Reasons You Need a Personal Branding Strategy and Plan 15 Reasons You Need to Stop Random Acts of Marketing & Social Media (RAMs) Now.

Strategy 166
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7 Top Personal Branding Goals To Develop Your Social Brand Strategy

Pam Moore

Even better, let’s help you get more sales and even decrease the sales cycle and the time it takes you to close business or that big deal you have been working on for months! Long before Facebook, Twitter, LinkedIn, Instagram and even blogs, people have been buying from people. Your actions speak far more louder than words.

Brands 60
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5 Ways to Humanize Your Brand with Data and Social Media Insights

Pam Moore

Success in business utilizing social media and digital marketing requires both art and science. Learning how to connect with your audience in an authentic and human way can help you stand out from the crowd, rise above the noise and build a relationship with your audience and customers that only you can do.

Data 60