Trending Sources

Social Media On The Farm: Crisis Management, Market Research, Education And APIs

The Realtime Report

As a mobile-friendly platform, Twitter has been used by farmers to share information, check realtime conditions, and connect with customers from its earliest days –  CNN reported on this  as early as 2009. Social Media Case Studies #AgChat #drought12 agriculture API crisis management crowdsource education farm farmers food open food open sourcedrought12.

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Facebook’s New Ad Products for Brick-and-Mortar Retailers

SocialTimes Facebook

And the Facebook offline conversions API gives retailers insights into the impact of their Facebook marketing campaigns on in-store transactions, call-center transactions and more. Today we’re announcing new solutions for businesses to drive people to their stores and measure the amount of store visits and in-store sales following their Facebook mobile ad campaigns.

Facebook Debuts Several Ad Products, New Features at Cannes Lions

SocialTimes Facebook

The social network announced the beta-test of its new Audience Insights API; updates to its Canvas  full-screen immersive ad product; updates to its Slideshow  ad product; and the launch of the Facebook Creative Hub. People consume content on mobile in fundamentally different ways than they do on other channels. Most ad creation happens on desktop but is experienced on mobile.

5 Things You Need to Know About Google’s Mobile Changes

Convince & Convert

It’s been nicknamed “Mobile-geddon.” There are two major changes at play in Google’s recent move to favor mobile: First, Google will adjust its search results order to favor mobile-friendly sites. Second, apps will be discoverable in mobile search results with deep links driving new app downloads. This is a big step in apps overtaking the mobile web.

Facebook Exchange Shutting Down

SocialTimes Facebook

Idema said in a statement emailed to SocialTimes: Mobile is now a necessary component of effective marketing campaigns, and Facebook is helping millions of businesses understand their customers’ purchase path across devices. Dynamic ads  and custom audiences  have mobile at their core and are delivering excellent results for businesses, so Facebook Exchange spending has shifted toward those solutions. This is about giving people more relevant ads and marketers more effective formats, especially in an increasingly mobile world.

Facebook Quietly Launches Ads API for ALL Developers

Stay N' Alive

That was the launch of Facebook’s advertising API to all developers, making the entire API public. Up until “recently”, as Facebook reps weren’t able to give me a specific date that it went live, you used to have to apply to access Facebook’s ads API through a very hard-to-find form on the Facebook Developers website.

A Walk Through Twitter’s Walled Garden

The Realtime Report

Smart people are posting ideas for new business models based on an open API , lamenting what could have been  had Twitter become an API company rather than an advertising company, and raising money to build  an alternative realtime feed API. Insights branded hashtag page Events pages Expanded Tweets Hashtag pages Twitter Twitter API Twitter Cards Twitter video Walled Garden

Facebook Quietly Launches Ads API for ALL Developers

Stay N' Alive

That was the launch of Facebook’s advertising API to all developers, making the entire API public. Up until “recently”, as Facebook reps weren’t able to give me a specific date that it went live, you used to have to apply to access Facebook’s ads API through a very hard-to-find form on the Facebook Developers website.

New Flickr Brings Questions about the Visual Media Era

Geoff Livingston

million photos uploaded everyday, and one of the most popular APIs on the Internet. Mobile Photography Reality Social Media Andrew Keen Flickr infographics Instagram jess3 media mobile Pinterest portable social network Tumblr Visual YouTubeNew Flickr Interface image via Geeky Gadgets Flickr will unveil its much-needed new interface today, revamping one of the oldest and still prescient social networks. This significant change comes to a network that features more than 3.5 Flickr’s new interface seeks [.].

Spotzot Launches SpotAds, Claims Realtime Mobile Offers Get CTRs Up To 70%

The Realtime Report

As of a year ago, only 40% of mobile ad campaigns involved some kind of targeting. Many companies are working to change that ratio–making it easier for advertisers to target mobile consumers based on their demographics, location and previous behavior. Have you started experimenting with targeted mobile offers or ads?

4 Ways Facebook Instant Articles Will Change Blogging Forever

agora pulse

Facebook Instant Articles are all about providing a media rich experience that doesn’t slow down on mobile phones. While video and slideshows have always have an advantage, they often lost that advantage on mobile because of slow loading times and other mobile specific issues. That means this is an Instant Article and the mobile upload time will be super fast.

How Instagram Restored My Faith in Social Networking

Geoff Livingston

If you have not played with runaway hit mobile social network Instagram , you should. Instagram exists on the mobile web, and is not tethered to the web. With an open API, people are exploring how to harness the photos, including search by city. Mobile Photography Instagram iPad iPhone media mobile pundit pundits social network social photography

Social Media News Ticker: Facebook To Buy WhatsApp, LinkedIn Opens Publishing To All Members

The Realtime Report

Facebook to pay $19 billion for WhatsApp – Facebook is acquiring mobile messaging service WhatsApp; the company will continue to operate separately, and co-founder Jan Koum will join Facebook’s board of directors (The Wall Street Journal). Facebook tests mobile “Highlights”, a cheat sheet to your friends’ lives – last week Facebook released its 7.0 Facebook. Twitter.

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The Obvious Next Community Step – Mobile

Geoff Livingston

According to Pew Internet , forty percent of adults use the internet, email or instant messaging on a mobile phone (up from the 32% of Americans who did this in 2009). Mobility is the most obvious change that communities are making wholesale on the interwebs. As Priya Ramesh pointed out yesterday on the Buzz Bin , mobile web access is expected to surpass desktop access by 2014.

This Week in Social Media - 3/26/2013

Social Media Marketing

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. mobile Advertising this week in social technology news Marketing social media PR

How to Monitor Comments on your Instagram Ads (and why it’s crucial to do so!)

agora pulse

The beauty of Instagram ads is that they are a great way to get leads and generate traffic to your website, your landing page, or your mobile app from Instagram. For some industries or products, like mobile apps, Instagram ads perform better by giving a cheaper cost per download. At the moment, you won’t be able to reply from Agorapulse. (It’s a limitation of the Instagram API).

Slack: A Communication Tool Every Team Should Use

Spin Sucks

Slack puts everything in one spot—and it has open APIs to most of the tools we use. mentioned they have an open API to hundreds of apps. They have a mobile app that mirrors the desktop app so I can get my messages anywhere, anytime. By Gini Dietrich. Alright boys and girls. have a special treat for you today. And, for others, I’m about to blow your mind. Are you ready?

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How fans are using Facebook Reactions and what it means for your brand

Unmetric

They were posts from Nissan , Mini Babybel , Bertolli , Windex , LG Mobile , Giorgio Armani Beauty , Arby’s , Rebel’s Market , Little Things.com & US Cellular. April 27, 2016 - Update: Facebook has made Reactions data available on their API and it can now be accessed within the Unmetric Analyze platform. This post originally appeared on Social Times. took a look.

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PLEASE Don’t Visit My Google+ Page! Here’s Why.

SocMed Sean

Apart from the lack of drama, the other very important limitation that has hampered Google+ is the fact that the don’t offer an inbound API that allows popular social media tools like Hootsuite, Buffer and IFTTT to publish content to a Google+ profile or page. In fact, when logging in to the mobile app, you have to choose which page or profile you will be posting to. Cheers!

Social Media News Ticker: Facebook Launches FB Newswire, Acquires Motion Tracking App Moves

The Realtime Report

LinkedIn opens ad platform, launches API for new marketing partners – last Thursday LinkedIn unveiled two new programs, the Sponsored Updates API and Content Partners, which helps marketers sponsor high-quality content (AdWeek). Twitter. LinkedIn. Pinterest. Any social media updates that we missed? Let us know in the comments below.

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2012 Google I/O - Is This the 2007 Facebook F8?

Stay N' Alive

As the first Google I/O with the Google+ Team, and a serious read/write API yet to launch, I predict we are about to see an explosion of social apps at a level we haven't seen since Facebook's F8 Conference in 2007 when they launched their platform to the world. Let's look first at the original APIs for both. The parallels are very similar. Google+ is in a very similar state today.

What Twitter’s Rate Limit Changes Mean to You

Janet Fouts

Twitter recently announced new rate limits on how many “hits” to the API it will allow. There are a lot of complicated issues here, and if you’re not a developer you probably don’t care about those, so I’m not going to explain the differences between Rest API limiting and Feature-base limiting, you can learn all you want about that in Twitter’s docs.

Influence your PR campaign with Influencer Marketing

Waxing UnLyrical

What captured their attention decades ago via billboards will not even make them sit up and notice in this digital era , where everyone is glued to their mobile devices. Kia used IBM Watson’s Personality Insights API and identified relevant social influencers for its #AddPizzazz campaign , to rev up the excitement factor for an upcoming advertisement featuring Christopher Walken. 3.

Keep Yourself Alive

Twist Image

Technology, connectivity and the great untethering of our society as we become more and more mobile is our own, personal responsibility. Be leery of platforms with open APIs. mobile. open api. blog breadcrumbs connectivity data digitalchannel facebook flickr google government mobile onlineprivacy openapi personalengagement personalinformation privacy publishing technology tweet websiteWho will protect your rights, your opportunities and your privacy online? Do you think that it's the role of government? Is it the corporation's responsibility? They're not.

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Digital PR Measurement Lessons from News Analytics

Proactive Report

recent report about a project conducted by the American Press Institute (API)  reveals some interesting insights into what kind of content works, and why. The API conducted a project of content tagging by topic with 55 news publishers.  News outlets are paying attention to analytics in an effort to learn more about what their audiences read and watch – and why. Go Long.

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25 Excellent Content Marketing Tools for Your Brand

Pamorama

Useful for all companies — from startups to enterprises — KnowledgeVision helps you create video and audio presentations and make them available via Web browsers and mobile devices. You can manage your workflow and publish yourself or via API integration. Successful content marketing initiatives have many moving parts. Content Curation Tools. List.ly (free/paid). Storify  (paid).

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F8 2016: It’s a Good Time to Be a Publisher on Facebook

Jon Loomer

And I’m not even going into virtual reality, branded content, Sponsored Messages ads, developer tools (Account Kit, analytics for apps, Graph API v2.6, Messenger Platform and bots) or video (cross-posted videos, total-performance Insights, Video Rights Manager, Live API). Optimized Mobile Web Share Dialog. Sharing to Facebook from a mobile device was previously clunky.

The Social Media Monitoring Lighthouse – A Guide on What and How to Monitor

Razor Social

Mention provides a really good user interface with a very nice mobile app for monitoring mentions across many platforms. Radian 6 covers over 150 million sources ranging from blogs, forums, Facebook public API, Twitter, and photo and video sharing sites.  It has a nice workflow and automation features to help track and respond to mentions. Is all that social media activity paying off?

Social Media News Ticker: Facebook Video Ads Expand Outside U.S.

The Realtime Report

Pinterest unveils new tech to become more measurable for brands – Pinterest has opened its platform to third-party developers for the first time, opening up a business insights API that will help marketers see how pins are performing (AdAge). Facebook. Facebook to expand video ads to seven countries outside U.S. Twitter. Instagram. ” (AllFacebook). Pinterest.

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How to Contact Facebook, LinkedIn, Twitter, and Other Social Networks

Kikolani

Mobile. Report an Issue with Facebook Mobile Texts. Mobile Photos Upload Issues. Posts from Mobile Aren’t Appearing on Timeline. Mobile App-Install Ads Beta. Report an Issue with Facebook on Mobile. Problems Using Mobile. Your Mobile Feedback. API, Apps and mobile. Twitter’s mobile site. Twitter mobile apps.

Facebook Updates: Dynamic Ads and Website Custom Audience Enhancements

Jon Loomer

First, a minor label adjustment… On February 17, 2015, Facebook announced the launch of Dynamic Product Ads , a way for advertisers to show ads dynamically to Facebook users based on products they previously visited on that advertiser’s website or mobile app. With that shift, it becomes increasingly important that advertisers can reach those mobile users. Your Turn.

Social Media Updates: May

yMarketingMatters

Read “ How Can Businesses Use Facebook Continuous Live Video “ Explore.org uses Facebook Live’s continuous streaming API. Twitter Opens Audience Platform Worldwide:  Twitter now allows advertisers to extend their campaigns to all 800,000 million visitors around the world, across the Twitter website or any of the many websites and mobile apps. PLUS A HUGE TIP!

Get your Online Community Software Selection Guide!

SocialFish

The guide will address variables that you need to know about a user’s experience such as resource library features, ease of messaging others within the community, mobile friendliness and other insights for the marketing, communications, government relations, PR, or membership types. Remember the white paper we produced in 2009 that included a comparison of private online community vendors?

Transactions Anytime Anywhere Sans the Wallet

Geoff Livingston

Traditional methods of credit card payment and mobile payment are shifting. Point of sale is no longer the domain of a physical location, and not even necessarily a function of swiping a card on a mobile reader, such as Square or competing devices. This new transactional evolution empowers commerce in mobile or stationary environments. Image by Doug88888. v/bwn9dXbv71D.

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Social Media News Ticker: Foursquare Launches Swarm, YouTube Reportedy Buying Twitch

The Realtime Report

YouTube ends public RSS feed of user subscriptions – YouTube’s RSS feed link was a great way to keep track of YouTube subscriptions, but the site’s new data API shows a “403 Forbidden” error when users now try to add the publicly accessible feed of new subscriptions from any YouTube account (NDTV Gadgets). Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, YouTube and Foursquare: Foursquare app splits in two, launches Swarm. Facebook. YouTube. Foursquare.

Crowd source your next cup of coffee with Twitter

Janet Fouts

Anyone who wants a free cup of coffee can download the card to their phone, scan it at any Starbucks that accepts mobile cards, and–if there’s enough money on the card–get a free cup of whatever. He even shares the code for doing it with the Twitter API calls on his site in case you want to do something similar. Here’s the story.

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Who will win the video app wars?

Janet Fouts

Shortly afterward Facebook launched their own app, Riff for mobile devices which allows you to create a video on your device and your Facebook friends can add their own clips to the video creating a collaborative story. We love to watch videos that let us feel like we are right there, and it’s easy to make them on our mobile devices. I’ve been writing this post for weeks.

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What If Twitter Did Buy TweetDeck?

Waxing UnLyrical

Writing for PC Mag , Lance Ulanoff was less than happy about this : “Twitter’s grown tired of all the third-party tools built on its API back; not because there’s anything inherently wrong with these tools, but because Twitter’s long-term strategy requires as many eyeballs as possible on its own home-grown Twitter services and tools. Rumors ran rampant. The answer?

7 Tactics to Maximize the Value of Facebook Custom Audiences

Razor Social

You can import a list of emails, Facebook user IDs, phone numbers or mobile advertiser IDs into Facebook and create an audience based on this. You are only meant to use this for importing Facebook user IDs for your mobile apps. Mobile advertiser IDs – If you have an Android or an iPhone app, you can specify the ID associated with this app and then target users of the app.

LinkedIn is the Login of Choice for B2B sites [infographic]

Mindjumpers

Since the last round-up in July 2010, LinkedIn has seen increased use as a third-party login ever since it updated its profile API – and here we are talking about an increase from 3 % to 20 % in a bit more than six months. The Development in Facebook Mobile [infographic]. Tweet The social networking platform LinkedIn has become the login of choice on business-to-business websites.

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20 Awesome Facts About LinkedIn – 2012 Edition

Shift Digital

The mobile version of LinkedIn is it’s fastest growing service  Tweet This Stat!  . The LinkedIn mobile app had 12 options in 2011 and approximately 1 million users.  In 2012, LinkedIn cut the number of options down to 4 and they saw an increase in the number of users from 10% to 23%  Tweet This Stat!  . 20 Awesome Facts About LinkedIn – 2012 Edition. Tweet This Stat! .

PeopleBrowsr v. Twitter: The Arguments On Each Side — And What’s At Stake

The Realtime Report

Twitter has changed its guidance over the years, moving downstream into the mobile and desktop client markets, and changing the terms around API access, all of which have impacted a variety of third-party developers who had built business models based on Twitter’s initial assertions that it was in favor of an open ecosystem. PeopleBrowsr: The Complaint. So What Happens Next?

Winners of Mashable Awards

Mindjumpers

Best Use of an API: Qwitter Client. Best Mobile Device: iPhone. Best Mobile Game: “Angry Birds”. Best Mobile App sponsored by  Mobile Future : DriveSafe.ly. Best Mobile Platform: Android. Best Mobile User Experience: eBuddy. Tweet The 6th of January, Mashable held the event of Mashable Awards Gala. Best Music Discovery Service: Fizy. John Cena.

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