Twitter: Gnip’s Audience API Now Generally Available
JULY 13, 2016
Twitter has been beta-testing Gnip’s Audience API since last October, and the social network announced Tuesday that the application-programming interface is now available to all advertisers. Seamlessly integrate alongside existing Gnip APIs. At Twitter, everything we do is oriented around our users, and the Audience API is no different. Return insights in real-time.
What’s New in Facebook Graph API v2.7?
JULY 15, 2016
Continuous Facebook Live videos and audience restrictions on Facebook Live videos, which were added to the Facebook Live application-programming interface in May , will be added to the social network’s Graph API. Software engineer Steven Elia introduced Graph API v2.7, which will be released this fall, in a blog post , saying that in addition to the Facebook Live features, the updated API also includes improved page insights, more ad placement options and a new daily ad budget format. Developers: What are your thoughts on the new features coming with Graph API v2.7?
Social Media On The Farm: Crisis Management, Market Research, Education And APIs
The Realtime Report
AUGUST 27, 2012
As a mobile-friendly platform, Twitter has been used by farmers to share information, check realtime conditions, and connect with customers from its earliest days – CNN reported on this as early as 2009. Social Media Case Studies #AgChat #drought12 agriculture API crisis management crowdsource education farm farmers food open food open sourcedrought12.
Facebook’s New Ad Products for Brick-and-Mortar Retailers
JUNE 14, 2016
And the Facebook offline conversions API gives retailers insights into the impact of their Facebook marketing campaigns on in-store transactions, call-center transactions and more. Today we’re announcing new solutions for businesses to drive people to their stores and measure the amount of store visits and in-store sales following their Facebook mobile ad campaigns.
5 Things You Need to Know About Google’s Mobile Changes
Convince & Convert
MAY 1, 2015
It’s been nicknamed “Mobile-geddon.” There are two major changes at play in Google’s recent move to favor mobile: First, Google will adjust its search results order to favor mobile-friendly sites. Second, apps will be discoverable in mobile search results with deep links driving new app downloads. This is a big step in apps overtaking the mobile web.
Facebook Exchange Shutting Down
MAY 25, 2016
Idema said in a statement emailed to SocialTimes: Mobile is now a necessary component of effective marketing campaigns, and Facebook is helping millions of businesses understand their customers’ purchase path across devices. Dynamic ads and custom audiences have mobile at their core and are delivering excellent results for businesses, so Facebook Exchange spending has shifted toward those solutions. This is about giving people more relevant ads and marketers more effective formats, especially in an increasingly mobile world.
A Complete Guide to Twitter’s Q2 2016 Earnings Call
JULY 27, 2016
Mobile ad revenue represented 89 percent of total ad revenue. The company said mobile MAUs represented 82 percent of total MAUs. 80 percent of them are on mobile. This is just the start of what we believe will be a long-term shift away from desktop video to premium mobile environments, and we believe Twitter is well positioned to benefit from that shift. to 11 p.m.
A Walk Through Twitter’s Walled Garden
The Realtime Report
JULY 27, 2012
Smart people are posting ideas for new business models based on an open API , lamenting what could have been had Twitter become an API company rather than an advertising company, and raising money to build an alternative realtime feed API. Insights branded hashtag page Events pages Expanded Tweets Hashtag pages Twitter Twitter API Twitter Cards Twitter video Walled Garden
Facebook Quietly Launches Ads API for ALL Developers
Stay N' Alive
MARCH 26, 2015
That was the launch of Facebook’s advertising API to all developers, making the entire API public. Up until “recently”, as Facebook reps weren’t able to give me a specific date that it went live, you used to have to apply to access Facebook’s ads API through a very hard-to-find form on the Facebook Developers website.
New Flickr Brings Questions about the Visual Media Era
FEBRUARY 28, 2012
million photos uploaded everyday, and one of the most popular APIs on the Internet. Mobile Photography Reality Social Media Andrew Keen Flickr infographics Instagram jess3 media mobile Pinterest portable social network Tumblr Visual YouTubeNew Flickr Interface image via Geeky Gadgets Flickr will unveil its much-needed new interface today, revamping one of the oldest and still prescient social networks. This significant change comes to a network that features more than 3.5 Flickr’s new interface seeks [.].
Spotzot Launches SpotAds, Claims Realtime Mobile Offers Get CTRs Up To 70%
The Realtime Report
SEPTEMBER 10, 2012
As of a year ago, only 40% of mobile ad campaigns involved some kind of targeting. Many companies are working to change that ratio–making it easier for advertisers to target mobile consumers based on their demographics, location and previous behavior. Have you started experimenting with targeted mobile offers or ads?
Social Media News Ticker: Facebook To Buy WhatsApp, LinkedIn Opens Publishing To All Members
The Realtime Report
FEBRUARY 24, 2014
Facebook to pay $19 billion for WhatsApp – Facebook is acquiring mobile messaging service WhatsApp; the company will continue to operate separately, and co-founder Jan Koum will join Facebook’s board of directors (The Wall Street Journal). Facebook tests mobile “Highlights”, a cheat sheet to your friends’ lives – last week Facebook released its 7.0 Facebook. Twitter.
This Week in Social Media - 3/26/2013
Social Media Marketing
MARCH 27, 2013
Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. mobile Advertising this week in social technology news Marketing social media PR
4 Ways Facebook Instant Articles Will Change Blogging Forever
MAY 17, 2016
Facebook Instant Articles are all about providing a media rich experience that doesn’t slow down on mobile phones. While video and slideshows have always have an advantage, they often lost that advantage on mobile because of slow loading times and other mobile specific issues. That means this is an Instant Article and the mobile upload time will be super fast.
How Instagram Restored My Faith in Social Networking
DECEMBER 7, 2011
If you have not played with runaway hit mobile social network Instagram , you should. Instagram exists on the mobile web, and is not tethered to the web. With an open API, people are exploring how to harness the photos, including search by city. Mobile Photography Instagram iPad iPhone media mobile pundit pundits social network social photography
Facebook Announces Several Measurement Products, Integrations
SEPTEMBER 21, 2016
Oracle Data Cloud Partner Lift API: Oracle Data Cloud became the first partner to integrate with the lift application-programming interface Facebook introduced in March , and this integration will give CPG marketers more accurate measurements of every campaign. View-through measurement with Facebook’s Mobile Measurement Partners: Mobile application advertisers will be able to assign credit to ads that were viewed by users but never clicked on via the social network’s Mobile Measurement Partners : Apsalar , Adjust , Kochava , AppsFlyer and Localytics.
Slack: A Communication Tool Every Team Should Use
JULY 9, 2015
Slack puts everything in one spot—and it has open APIs to most of the tools we use. mentioned they have an open API to hundreds of apps. They have a mobile app that mirrors the desktop app so I can get my messages anywhere, anytime. By Gini Dietrich. Alright boys and girls. have a special treat for you today. And, for others, I’m about to blow your mind. Are you ready?
PLEASE Don’t Visit My Google+ Page! Here’s Why.
JUNE 9, 2013
Apart from the lack of drama, the other very important limitation that has hampered Google+ is the fact that the don’t offer an inbound API that allows popular social media tools like Hootsuite, Buffer and IFTTT to publish content to a Google+ profile or page. In fact, when logging in to the mobile app, you have to choose which page or profile you will be posting to. Cheers!
What Twitter’s Rate Limit Changes Mean to You
AUGUST 17, 2012
Twitter recently announced new rate limits on how many “hits” to the API it will allow. There are a lot of complicated issues here, and if you’re not a developer you probably don’t care about those, so I’m not going to explain the differences between Rest API limiting and Feature-base limiting, you can learn all you want about that in Twitter’s docs.
Social Media News Ticker: Facebook Launches FB Newswire, Acquires Motion Tracking App Moves
The Realtime Report
APRIL 28, 2014
LinkedIn opens ad platform, launches API for new marketing partners – last Thursday LinkedIn unveiled two new programs, the Sponsored Updates API and Content Partners, which helps marketers sponsor high-quality content (AdWeek). Twitter. LinkedIn. Pinterest. Any social media updates that we missed? Let us know in the comments below.
2012 Google I/O - Is This the 2007 Facebook F8?
Stay N' Alive
JUNE 21, 2012
As the first Google I/O with the Google+ Team, and a serious read/write API yet to launch, I predict we are about to see an explosion of social apps at a level we haven't seen since Facebook's F8 Conference in 2007 when they launched their platform to the world. Let's look first at the original APIs for both. The parallels are very similar. Google+ is in a very similar state today.
How fans are using Facebook Reactions and what it means for your brand
MARCH 31, 2016
They were posts from Nissan , Mini Babybel , Bertolli , Windex , LG Mobile , Giorgio Armani Beauty , Arby’s , Rebel’s Market , Little Things.com & US Cellular. April 27, 2016 - Update: Facebook has made Reactions data available on their API and it can now be accessed within the Unmetric Analyze platform. This post originally appeared on Social Times. took a look.
How to Monitor Comments on your Instagram Ads (and why it’s crucial to do so!)
JUNE 7, 2016
The beauty of Instagram ads is that they are a great way to get leads and generate traffic to your website, your landing page, or your mobile app from Instagram. For some industries or products, like mobile apps, Instagram ads perform better by giving a cheaper cost per download. At the moment, you won’t be able to reply from Agorapulse. (It’s a limitation of the Instagram API).
A Pretty Awesome Way to Schedule Instagram Posts
JULY 14, 2016
We have a way to schedule posts to Instagram from your desktop or mobile device. Since Instagram is primarily a mobile app, you’ll have to use the Agorapulse mobile app ( Android , iOS ) to start your magic. This is especially handy for managers and clients who aren’t that mobile friendly.). Search no longer, my friend. We Can I still get paid this month?”
25 Excellent Content Marketing Tools for Your Brand
MARCH 23, 2014
Useful for all companies — from startups to enterprises — KnowledgeVision helps you create video and audio presentations and make them available via Web browsers and mobile devices. You can manage your workflow and publish yourself or via API integration. Successful content marketing initiatives have many moving parts. Content Curation Tools. List.ly (free/paid). Storify (paid).
Why Snapchat Memories Will Be Pivotal (And Why Marketers Are So Excited)
JULY 27, 2016
In 2015, Snapchat Discover made the network a media destination by providing publishers with a mobile-first way to share editorial content. Something that Facebook mastered on its way to becoming a dominant mobile advertising network. The API will allow selected partners to sell Snapchat’s video ad inventory via an automated, auction-based system. Video
7 Tactics to Maximize the Value of Facebook Custom Audiences
APRIL 12, 2016
You can import a list of emails, Facebook user IDs, phone numbers or mobile advertiser IDs into Facebook and create an audience based on this. You are only meant to use this for importing Facebook user IDs for your mobile apps. Mobile advertiser IDs – If you have an Android or an iPhone app, you can specify the ID associated with this app and then target users of the app.
Keep Yourself Alive
SEPTEMBER 23, 2011
Technology, connectivity and the great untethering of our society as we become more and more mobile is our own, personal responsibility. Be leery of platforms with open APIs. mobile. open api. blog breadcrumbs connectivity data digitalchannel facebook flickr google government mobile onlineprivacy openapi personalengagement personalinformation privacy publishing technology tweet websiteWho will protect your rights, your opportunities and your privacy online? Do you think that it's the role of government? Is it the corporation's responsibility? They're not.
How To Schedule Instagram Posts
The Social Media Hat
JULY 7, 2016
There are other apps that have or soon will have Instagram scheduling capability but unfortunately, due to the way Instagram's API is configured, this is how they all work. You can create the images on Desktop or Mobile, as well as use pictures you've taken. If you want to schedule an image that's on your mobile device, using your laptop. Tweet this! Source ). Tweet this!
Transactions Anytime Anywhere Sans the Wallet
MARCH 12, 2013
Traditional methods of credit card payment and mobile payment are shifting. Point of sale is no longer the domain of a physical location, and not even necessarily a function of swiping a card on a mobile reader, such as Square or competing devices. This new transactional evolution empowers commerce in mobile or stationary environments. Image by Doug88888. v/bwn9dXbv71D.
How to Contact Facebook, LinkedIn, Twitter, and Other Social Networks
APRIL 15, 2013
Mobile. Report an Issue with Facebook Mobile Texts. Mobile Photos Upload Issues. Posts from Mobile Aren’t Appearing on Timeline. Mobile App-Install Ads Beta. Report an Issue with Facebook on Mobile. Problems Using Mobile. Your Mobile Feedback. API, Apps and mobile. Twitter’s mobile site. Twitter mobile apps.
An Insider Look at Reach and Frequency Ad Buying on Facebook
Ignite Social Media
JUNE 23, 2016
While the tool was developed for large brand advertisers, it can be used by any advertiser with access to Power Editor or the API looking to drive efficient reach within their target audience. At this time, you can set up a Reach and Frequency buy for the following objectives: Brand Awareness, Clicks to Website, Mobile App Installs, Page Post Engagement, Video Views and Website Conversions.
Social Media Updates: May
JUNE 4, 2016
Read “ How Can Businesses Use Facebook Continuous Live Video “ Explore.org uses Facebook Live’s continuous streaming API. Twitter Opens Audience Platform Worldwide: Twitter now allows advertisers to extend their campaigns to all 800,000 million visitors around the world, across the Twitter website or any of the many websites and mobile apps. PLUS A HUGE TIP!
The Obvious Next Community Step – Mobile
OCTOBER 7, 2010
According to Pew Internet , forty percent of adults use the internet, email or instant messaging on a mobile phone (up from the 32% of Americans who did this in 2009). Mobility is the most obvious change that communities are making wholesale on the interwebs. As Priya Ramesh pointed out yesterday on the Buzz Bin , mobile web access is expected to surpass desktop access by 2014.
Social Media News Ticker: Facebook Video Ads Expand Outside U.S.
The Realtime Report
MAY 27, 2014
Pinterest unveils new tech to become more measurable for brands – Pinterest has opened its platform to third-party developers for the first time, opening up a business insights API that will help marketers see how pins are performing (AdAge). Facebook. Facebook to expand video ads to seven countries outside U.S. Twitter. Instagram. ” (AllFacebook). Pinterest.
Influence your PR campaign with Influencer Marketing
APRIL 13, 2016
What captured their attention decades ago via billboards will not even make them sit up and notice in this digital era , where everyone is glued to their mobile devices. Kia used IBM Watson’s Personality Insights API and identified relevant social influencers for its #AddPizzazz campaign , to rev up the excitement factor for an upcoming advertisement featuring Christopher Walken. 3.
The Social Media Monitoring Lighthouse – A Guide on What and How to Monitor
MARCH 30, 2016
Mention provides a really good user interface with a very nice mobile app for monitoring mentions across many platforms. Radian 6 covers over 150 million sources ranging from blogs, forums, Facebook public API, Twitter, and photo and video sharing sites. It has a nice workflow and automation features to help track and respond to mentions. Is all that social media activity paying off?
Crowd source your next cup of coffee with Twitter
AUGUST 8, 2011
Anyone who wants a free cup of coffee can download the card to their phone, scan it at any Starbucks that accepts mobile cards, and–if there’s enough money on the card–get a free cup of whatever. He even shares the code for doing it with the Twitter API calls on his site in case you want to do something similar. Here’s the story.
LinkedIn is the Login of Choice for B2B sites [infographic]
FEBRUARY 15, 2011
Since the last round-up in July 2010, LinkedIn has seen increased use as a third-party login ever since it updated its profile API – and here we are talking about an increase from 3 % to 20 % in a bit more than six months. The Development in Facebook Mobile [infographic]. Tweet The social networking platform LinkedIn has become the login of choice on business-to-business websites.
F8 2016: It’s a Good Time to Be a Publisher on Facebook
APRIL 14, 2016
And I’m not even going into virtual reality, branded content, Sponsored Messages ads, developer tools (Account Kit, analytics for apps, Graph API v2.6, Messenger Platform and bots) or video (cross-posted videos, total-performance Insights, Video Rights Manager, Live API). Optimized Mobile Web Share Dialog. Sharing to Facebook from a mobile device was previously clunky.