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How to conduct a YouTube audit in 5 steps

Sprout Social

Conduct competitive research. Under the Content tab in YouTube Analytics, “impressions and how they led to watch time” will show you how often your thumbnails were shown to viewers, how often that led to a view and how long a viewer kept watching. Step 2: Click on “Analytics” on the left side of the screen.

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5 YouTube features to use to boost engagement

Sprout Social

From underused YouTube search features to analytics on Premium YouTube features, here are some tools that can help you get the most out of your YouTube marketing plan. Do this by going to YouTube Studio > Analytics tab > Comments. YouTube’s dashboard and Studio offer powerful analytics and tools. Hashtag searches.

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11 best social media listening tools

Unmetric

The mentions tracked via the Synthesio Social Listening Platform are enriched with robust metadata about the content, author, and tone. Not just that, Clarabridge provides deep analytics to understand the context of these mentions of your brand. Synthesio is a dynamic tool with a plethora of features. Now, how cool is that?

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The Complete Pinterest Advertising Guide to More Valuable Ads

Sprout Social

• 96% of users use the tool to research something they’re about to purchase. You can do this if you feel comfortable accessing your site’s code or metadata. This step is important because you need a business account to create advertisements and access critical analytic data. Spend on What Works.

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13 Proven YouTube SEO Tactics and Best Practices for 2023

Hootsuite

YouTube SEO includes various strategies, such as keyword research, script optimization, link building, and more. These include video titles, descriptions, metadata, tags, thumbnails, how long people watch your video, view count, and more. Unfortunately, there are no YouTube-specific keyword research tools just yet.

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10 Best Facebook Competitor Analysis Tools

Keyhole.co

Don’t want the monetary commitment of a pricey analytic tool? With many keyword exclusions, BigSpy helps you filter through Facebook ads and allows detailed data research from the one you are interested in. Social Peta offers some exciting and sound analytical abilities. Price: Starts at $29 per month. Sociograph.io.

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How to Craft the Perfect Post on Facebook, Twitter and Instagram

Buffer Social

Continually measuring your ROI and social analytics. From our own research and in seeing the best practices of brands like Nike, NASA and leading agencies like VaynerMedia, we’ve noticed an increasingly common trend – prominent brands and those successful on social media are changing their message between networks for any given post.

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