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How to use YouTube Analytics to optimize your video performance

Sprout Social

And there’s no better place to gather actionable insights than your YouTube Analytics. But while YouTube’s native analytics platform is a treasure trove of data, its depth can be overwhelming for total beginners. Why measuring your YouTube Analytics is so important. YouTube Analytics: General Reports.

Analytics 142
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What You Need To Know About Programmatic Advertising For 2019 And Beyond

Social Media Strategies Summit

Software algorithms evaluate user analytics to help the system determine what ad content is relevant to a particular user. Programmatic leverages user analytics to determine what content is most relevant to a user at any given time. The majority of programmatic ad buys are priced by CPM (cost per 1,000 impressions). Lower Costs.

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How to Do a Facebook Audit in 30 Minutes or Less

Sprout Social

To demonstrate this, we’ll use Bloomscape as an example. Continuing with Bloomscape as an example, after Googling their brand name, the first page of the search results features their social media profiles from their Instagram and Facebook accounts. Looking at metrics like CPC and CPM will tell you if your ads are performing well.

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13 Inspiring Real Estate Facebook Ads Examples [2023]

Hootsuite

Free 30-Day Trial 13 great real estate Facebook ad examples 1. Highlight recently sold listings For seller’s agents, this is your equivalent of the above real estate Facebook ad example. Feature one recently sold listing, or choose a few examples from the same zip code, and briefly touch on a factor you had to overcome to sell it.

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Square vs. Landscape Video – $1.5K Worth of Experiments: Here’s How They Compare

Buffer Social

But one stat really stood out to us: Square video (1:1) takes up 78% more real estate in a person’s mobile newsfeed than does landscape video (16:9). And with mobile content consumption on a dramatic rise, this felt like something we had to get to the bottom of. Mobile content consumption is exponentially increasing.

Video 111
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10 Tips for Success with B2B Marketing on Twitter

Oktopost

Since Twitter is primarily a mobile platform, the platform supports professionals that like to be able to take their work anywhere. Twitter has a built-in analytics tool allowing marketers to measure the success of their Twitter strategy with real-time data regarding follower count, Tweet engagement, and more. Measure Your Success.

B2B 152
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12 of the Best Link Shorteners That Aren’t the Google URL Shortener

Hootsuite

For a human being, there are times when being short is patently not helpful: for example, reaching the infuriatingly high top cabinet in the kitchen where your partner keeps all the best snacks. For example, if I punched in a URL like animalplanet.com/tv-shows/puppy-bowl/full-episodes/puppy-bowl-xvi into the Hootsuite Ow.ly

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