19 Social Media Metrics That Really Matter—And How to Track Them
Hootsuite
OCTOBER 28, 2019
Bonus: Get a free social media report template to easily and effectively present your social media performance to key stakeholders. Note : Using social media analytics tools will make this process easier. How to track it: STEP 1 : Set up Google Analytics. Cost-Per-Click (CPC). Instead, look to your CPC.
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