Would Consumers Care if Your Brand Disappeared Tomorrow?
Pixlee
MARCH 18, 2019
A recent survey report conducted by Havas Media revealed that consumers would not care if 77% of 1,800 brands from 31 markets and 22 industries disappeared. The report ranks “content effectiveness” per industry. Creating an authentic approach through the UGC from your most loyal fans is a perfect way to connect with customers.
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