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Working with Social Media Data: Content

Net-Savvy Executive

When people ask about sentiment , opinion , and complaints , they're asking about content. People were empowered by these new, "Web 2.0" People were empowered by these new, "Web 2.0" The companies they talked about suddenly needed to pay attention, and the existing paradigm with the closest fit was media analysis.

Data 82
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10 Reasons Why Your Business Needs a Killer Social Media Strategy

Techipedia: Tamar Weinberg

I think when businesses get experimental and do some SWOT analysis of their social media engagements, they will be able to know which areas to keep on experimenting to find a better strategy. I see more and more people complain about not being able to measure social media ROI and I wonder what they may be doing wrong. Reply Jay B.

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When is Brand Evangelism a Crime? Exploring the Royal Caribbean.

Techipedia: Tamar Weinberg

You are missing out on tremendous opportunity for growth and performance of competitive analysis. Reply BarbaraKB March 12, 2009 at 10:32 am Good analysis, Tamar. I would also submit that without an analysis, we really do not know if the original champions became more evangelisitic (sychophantic?) mentality there.

Brands 133
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Government 2.0 Camp - What I Loved and What I'd Like to See Next Year

Social Media Strategery

It provided incredible opportunities for networking, brainstorming, and simply reinforcing your own personal missions to advocate social change through social media/2.0 But a critical analysis component should be incorporated in future camps, absolutely, without derailing the intention of the conference. Now, my criticisms: * Chaos.

Gov 2.0 92
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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Many social media software packages (great ebook analysis of them here) can provide highly detailed reports on the impact of social media programs. If barber shops were still driving consumer sentiment, I’d be writing this post about barber shop marketing. That is the value to me of Web 2.0 Thank you for them.

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Election 2.0 – List of social media election sites to watch.

Laurel Papworth

An early analysis of election 2010 sites. The Campaign Pulse is a social media dashboard monitoring sentiment on Twitter and Youtube and Flickr. Schools performance analysis Professor Stephen Lamb, Graduate School of Education. Schools performance analysis Professor Jack Keating, Graduate School of Education.

Gov 2.0 86
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What Traits Define a Social Media Marketer?

Techipedia: Tamar Weinberg

To succeed, they need to do the following well: Data analysis Provides holistic strategies to clients Training, presenting, and research Relationship-building and networking Outreach to online users and bloggers A social media marketer’s job never ends. I think as web 2.0 Reply agathon12 July 8, 2008 at 6:22 pm BRAVA Ms.