Laurel Papworth

JULY 13, 2010

Social Media Monetization is becoming THE hot issue in online community chatter. Social Ads are driving down the price of regular online ads: A recent analysis by ComScore shows social networks, primarily Facebook and MySpace, have over the last year drawn an average CPM of only 56 cents, compared to the $2.43 Are you surprised?

Social Networking 98

Social Networking Advertising comScore CPM 98

Bill Hartzer

FEBRUARY 8, 2010

Generated using General Sentiment’s core media measurement and sentiment analysis infrastructure, the report ascribes attempts to assign an advertising dollar value to a brand’s media exposure. HP announced the acquisition of 3Com, a provider of competitive network and data center products, for $2.7

News 110

News Report Social Media Reputation 110

Sprout Social

NOVEMBER 14, 2016

Additionally, brands need access to Instagram data to to see what’s working and what needs a boost. Manual data collection is tiresome and time-consuming and some third-party platforms provide little-to-no data outside of new followers. Managing one can be a lot of work and stress for single social media or community manager.

Instagram 40

Instagram Brands How To Fashion 40

Audiense

MARCH 13, 2017

What can audience data tell you about Trump’s supporters? In 2012, Barack Obama’s 50-strong analytics team executed its data-led strategy from “ The Cave ”, within the campaign team’s Chicago headquarters. During the 2016 elections, data was still a key battlefield and exploiting it would reap substantial rewards.

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Groups Groups Data Analysis 125