Ari Herzog

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Facebook Followers: Profiles vs Pages

Ari Herzog

So did Tara Coomans , who is unconvinced every solopreneur needs a Facebook presence for their business unless they need advertising or connections to other business pages. Organic posts are competing against advertised posts in the newsfeed real estate and paid posts win.” You automatically follow people you’re friends with.

Facebook 136
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How Tampon Company Kotex is Real Online

Ari Herzog

So, uhh, why are TV advertisers showing me #KotexForReal commercials? The advertising market showed me the ad because they wanted to raise awareness about feminine products. . “The beauty of a socially driven world is that the community feeds itself, uncovering topics and helping drive the discussion.”

Company 152
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Feature Friday: How to Increase Web Traffic

Ari Herzog

Combine these two tools and consider buying advertisements on that blog too (if the webmaster sells ads). You can start by leaving quality comments on those blogs and with time you can extend your efforts to guest posting. I‘ve been guest posting almost right after I launched my reviews and coupons blog. Use related forums.

Features 158
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How Newspapers Adapt to Social Media

Ari Herzog

The daily papers with larger circulations and greater advertising revenue are embracing the web much quicker and with more resources than their smaller counterparts, such as community weeklies. This should not be surprising to you. The former was last updated in November 2009 and the latter was last tweeted in March 2010.

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Why 84% of Your Facebook Fans are Lurkers

Ari Herzog

Consider Facebook advertising or showing your page posts as ads to increase the number of fans. Maybe your page should die and you should use Facebook advertising alone to send people to your website to reduce the number of steps and save costs per customer. Focus on the fans who love you and not the ones who merely like your page.

Lurker 196
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Why 84% of Your Facebook Fans are Lurkers

Ari Herzog

Consider Facebook advertising or showing your page posts as ads to increase the number of fans. Maybe your page should die and you should use Facebook advertising alone to send people to your website to reduce the number of steps and save costs per customer. Focus on the fans who love you and not the ones who merely like your page.

Lurker 195