article thumbnail

18 of the Best Content Marketing Strategy Guides of 2013

Webbiquity SMM

The Top 6 Reasons You’re Failing at Content Marketing by BuzzStream Blog. Whereas if your goal is brand awareness, or perhaps link-building for SEO, going broad with your content can be an excellent strategy.” Experts outline key content marketing trends for 2014 by The Guardian.

Strategy 226
article thumbnail

Competitive Marketing Analysis: 14 Ways to Monitor and Beat Your Competitors

Writtent Blog

Advertising and Campaign Themes: What topics, trends, and concepts are they actively targeting in content marketing ? In many ways, SEO is the easiest area of competitive marketing analysis, because there is an abundance of tools available to quantitatively examine how your website stacks up against others. Are they on social media?

Analysis 106
article thumbnail

5 Advanced Lessons from Content Marketing World 2013

Writtent Blog

Think of traditional marketing campaigns – often, advertisers would work hard to get an idea just right, and then distribute it in mass quantities on billboards, print ads, radio, and television. Page – a 120 year-old mesh and fencing distributor with one of the best blogs on the block. How do they do it? Take What’s Yours.

Content 72
article thumbnail

The Nightmare Public Relations Professional and How to Stop Him

Techipedia: Tamar Weinberg

BuzzStream is a brilliant new tool that lets you gather contact names and addresses and chart your history of communications with each individual blogger. She provides consulting in internet marketing and manages Community Support & Advertising at Mashable. Search for blogs via paid tools such as Radian6, TruPulse, and Trackur.

article thumbnail

How to Promote Your Content Across Owned, Earned, and Paid Media

Convince & Convert

At BuzzStream, we’ve found that sharing our best content with our customers via email is an excellent way to get social distribution. And our tests indicate gorilla suit advertisements convert poorly. Most direct marketing advertisement methods (paid search, etc.) deliver poor ROIs for content advertising.

article thumbnail

45 Marketing Tools to Consider for 2017

Razor Social

The tool will return tons of related long tail keywords with search volume, CPC and difficulty, as well as SERP results with some valuable SEO metrics. SEOmonitor is a powerful SEO tool that provides a great deal of useful information, allowing you to examine your overall SEO performance. BuzzStream. SEOMonitor.

Tools 40
article thumbnail

Is Social Media Becoming Boring?

Techipedia: Tamar Weinberg

For example, your website, without a doubt, needs SEO. SEO and social media are two entirely different things. The same way SEO has gotten “harder&# over the past few years, so has social media. Although, I have been in advertising for many years I am new to the social media space and still have so much to learn.