Buzz Marketing for Technology

NOVEMBER 28, 2012

While focus groups attempt to simulate and gain insights on what the customer potentially thinks, nothing can substitute truly anonymous, honest and unbiased feedback. So how are websites replicating—and advancing—the traditional focus group? We look at four ways that your website can replace focus groups: 1.

Focus Group 247

Focus Group Groups Groups Loyalty 247

ProBlogger

JANUARY 30, 2011

Buying versus browsing. There’s a significant, actionable difference between admiration and buying intent. Yet all the admiration in the world couldn’t compete with the prospect’s lack of buying intent. than “will you buy?&#. That’s what focus groups have become, haven’t they? “Do

Buy 46

Buy eBook Compete Small Business 46

Sprout Social

AUGUST 23, 2016

Social media allows smaller companies to compete against some of the larger businesses to reach more customers. The lower barrier to entry make it possible for any business to compete. billion on social media advertising in 2015. In order to compete, businesses can’t afford to be inactive on social media.

Social Media 40

Social Media Avatar Social Networking Compete 40

Convince & Convert

JULY 28, 2010

.&# Because helpfulness hasn’t historically been looked at as a marketing objective (tons of great stuff about this umbrella concept in Scott Stratten’s forthcoming new book UnMarketing – buy it ), identifying areas where help could be provided isn’t in the DNA of most companies – yet. Buy your own product.

Social Media 150

Social Media Strategy Consultant B2B 150

Buffer Social

JANUARY 2, 2019

In fact, one of every four Facebook Pages now use paid advertising as part of their strategy. Brian : What happens when we see this trend emerge is that it gets more competitive and more expensive to advertise. With more brands competing for people’s attention on social media, ordinary posts just aren’t going to cut it.

Trends 111

Trends Social Media Data Authentication 111

Hootsuite

APRIL 11, 2022

It’s difficult for small businesses trying to compete with industry giants and their huge customer service teams. And I’m not alone: Modal popups are the most hated advertisement on the web. Are you converting these types of customers, or is everyone shopping for a birthday present leaving without buying?

Retail 97

Retail FAQ How To Survey 97

Convince & Convert

FEBRUARY 22, 2016

The CEO’s message included footage of men sitting in focus groups watching the reality (that part was off screen!). Women who used the product might have been tempted to switch to a competing brand. If you don’t respond to consumers, and someone else does, they’ll start asking themselves, “Hey, why am I buying this brand again?

Data 60

Data Marketing Campaign Film 60