Webbiquity SMM

DECEMBER 11, 2013

Content marketing is a hot topic, primarily in the B2B world but increasingly in consumer marketing as well. And as noted here yesterday , 93% of B2B marketers are now using content marketing, with more than half calling it their biggest priority this year. 8 Steps To Become A Brand Publisher by B2B Marketing Insider.

Strategy 226

Strategy Content Marketing BuzzStream 226

Convince & Convert

JUNE 12, 2013

At BuzzStream, we’ve found that sharing our best content with our customers via email is an excellent way to get social distribution. And our tests indicate gorilla suit advertisements convert poorly. Most direct marketing advertisement methods (paid search, etc.) deliver poor ROIs for content advertising.

BuzzStream 150

BuzzStream Content Metadata Reddit 150

Webbiquity SMM

APRIL 27, 2021

Social media and influencer marketing have each significantly impacted the work of B2B marketers. But the two combined have changed B2B marketing in profound, evolving, and still not completely understood ways. Many brands struggled with social media early on. At first, the approach of many was, “hey, free advertising!”

B2B 318

B2B Influencer Social Media BuzzStream 318

Techipedia: Tamar Weinberg

APRIL 14, 2010

Thanks to brand new technologies that consistently and constantly claim our attention spans, thereby requiring us to shift our focus on a very regular basis, we’re no longer willing or able to sit still. Brands have to actually put in the work now to see results because the gold rush has ended. But that point was inevitable, no?

Social Media 267

Social Media SEO Blogger Communities 267

Webbiquity SMM

MARCH 11, 2013

Online advertising doesn’t directly affect organic search, but it is a vital component of online visibility and can support social and content marketing efforts. How are agencies and brands successfully integrating owned, earned and paid media efforts? Search Critical in Brand-Building Strategies by eMarketer.

SEO 192

SEO Paid Search Engineering Reputation 192

Convince & Convert

SEPTEMBER 23, 2010

Build Your Brand a Social Content Ladder in 5 Steps The More Things Change, The More Things Change philsimonsystems Pretty neat tool. It's obviously brand new and has a ways to go but in its basic form it kills for getting a quick snapshot of what's being said. link] Todd Randolph great way for brands to monitor facebook!

Social Media 164

Social Media Strategy Engineering Social CRM 164