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Nine Benefits of Using Social Proof in Marketing

Webbiquity SMM

Social evidence relies on the conduct and activities of many individuals. ComScore’s case study shows how social proof affects conversions using their landing pages. On one page, Comscore added both their client logos and testimonials; the other showed only the logos. Product research can take a long time.

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Top Blogging Statistics: 45 Reasons to Blog

Writtent Blog

Whether you are a small business owner just learning nuts and blots of blogging magic or already a blogging guru, you need to keep abreast of the most important blogging trends if you want to succeed in your blogging efforts. 6) The most active demographic group for blogging is 21-to-35 year olds with 53.3% 19) 22% of U.S.

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Is Your Business Ready For Mobile Marketing?

yMarketingMatters

From opening an email to visiting your website to reading your content, it’s all accessible through a small mobile screen. Consider these stats: Mobile usage now accounts for nearly 70% of digital media time [Source: comScore ]. Google Analytics will show you all mobile activity on your website. Phone screens are small.

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50 Amazing Mobile Marketing Statistics That Will Move You to Action

Writtent Blog

Mark Donovan, SVP of Marketing at ComScore recently stated “this pronounced shift in consumer behavior is simply too large for [companies] to ignore.” Image credit: Watchakarun/freedigitalphotos.net. Source: comScore ). Email marketing, particularly in the B2B realm, used to be heavily restricted by business hours.

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30 Social Media Stats for the C-Suite

Jeff Esposito

42 percent of American internet users over 18 actively use Wikipedia ( Pew ). 35 percent of small businesses utilize social media in their marketing mix ( eMarketer ). One out of every six minutes spent online is on a social network ( comScore ). 82 percent of 18-29 year olds utilize a form of social networking ( Pew ).

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What the ComScore Digital Year in Review means for small biz marketers

Akamai Marketing

The recent release of ComScore’s Digital Year in Review provides detailed information on search and advertising. In 2011, I’d love to see more small businesses embrace video as a medium, because I think consumers are asking for it. Resources: Download the entire ComScore Digital Year in Review here.

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Women + Social Media = ?

Diva Marketing Blog

On the MSN Business On Main community for small businesses, Joanna Krutz has put together a comprehensive post that is packed with facts and figures about selling to women in the digital world and how women are using social media. . - Source: Nielsen 2010 data Worldwide. Source: ComScore. Did you know .