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Demonstrating the value of social to your CFO

Sprout Social

We are the lens into how we can better position ourselves, our company and our product for future growth—a viewpoint that depends on social media. Are you going to acquire a company? Social data is a critical source of audience and competitor insights—data which can give your company a clear edge in the market.

ROI 95
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5 Best Examples Of Brands Using Social Media For Customer Service

Keyhole.co

This is quickly becoming the norm, as approximately 63% of customers now anticipate companies to offer customer support through social media. Monitor your audience sentiment using Keyhole Brand #5: Amazon Amazon always continues to improve its offerings to enhance customer experience.

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How to Measure Customer Engagement and Why It’s Important

Pixlee

The digital era has brought about a significant shift in how successful companies promote themselves. Attending company events, social gatherings, and demonstrations. But with thousands of companies selling similar products or services, a flawless transactional journey alone isn’t enough to differentiate your brand.

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Everything You Need to Know About Ecommerce Chatbots in 2022

Hootsuite

Gartner predicts chatbots will be the main customer service tool for 25% of companies by 2027. billion by 2025 ? This includes data about customer queries, behavior, engagement, sentiment, and interactions. It’s designed to answer FAQs about the company’s products in English and French.

FAQ 120
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Artificial Intelligence: A Modern Approach to Marketing

Razor Social

You can sit back and wait for the marketing world to get smarter and change around you, or you can embrace AI now and be proactive in creating a competitive advantage for yourself and your company. However, not all software companies really have AI that say they do. MRFR research predicted the AI market to be worth 25 billion by 2025.

Marketing 109
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5 Successful Instagram Influencer Marketing Campaigns Worth Having A Look At [Backed by Data]

Keyhole.co

billion by 2025. Much more than the average engagement that all these companies get on the platform. Keyhole will surface the most influential voices that mention your brand or the conversations you are tracking, and let you take a peek at their followers, engagement and sentiment. Influencer marketing ROI is stronger than ever.

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The complete guide to chatbots for marketing

Sprout Social

Given that customers prefer to message companies directly, bot marketing can help resolve customer queries more efficiently while meeting your customers when and where they need you. For example, portable blender company, BlendJet, saw their average order rates increase 17% and sales 15% after deploying a Facebook chat plugin.