yMarketingMatters
OCTOBER 2, 2017
Mobile marketing is a multi-channel, digital marketing strategy aimed at reaching a target audience on their smartphones, tablets, and/or other mobile devices, via websites, email, SMS, social media, and apps. Consider these stats: Mobile usage now accounts for nearly 70% of digital media time [Source: comScore ].
Direct Marketing Observations
MARCH 19, 2012
Enter the age of Big Data and marketers finally doing something with that data. IDC predicts that the market for Big Data technology and services will reach $16.9 billion by 2015 up from $3.2 Go Get a Tablet - it’s hard to ignore the mobile and tablet markets. billion in 2010. Focus on the Customer. need more proof?
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Writtent Blog
FEBRUARY 10, 2015
Take your business to the next level in 2015! As this recent comScore study indicates, mobile has become the leading digital platform. Marketers often get excited when they look at ranking reports and discover that their website is ranking for several keywords. Certainly not in 2015. Optimize for Mobile.
Sprout Social
MAY 10, 2019
As video has continued to grow as one of the most compelling channels for marketing and entertainment, YouTube has remained at the forefront. By becoming familiar with some of the latest YouTube statistics, you’ll help ensure your marketing strategy for video content is on a path to success. 1. There are 1.9
Buffer Social
JULY 27, 2016
According to numbers from comScore, 14% of smartphone users aged 35 and older use Snapchat, too. In 2015, Snapchat Discover made the network a media destination by providing publishers with a mobile-first way to share editorial content. Think of it as Instagram in 2014-2015 or Facebook in 2009-2010.
Buffer Social
JANUARY 25, 2018
Pinterest: 80 percent of its traffic comes from mobile devices 9 VentureBeat , 2015. On top of these statistics, comScore’s 2017 U.S. Facebook studied the messaging behavior of 12,500 people across 14 markets to understand consumers’ growing preference for messaging businesses. Now, it’s social messaging.
Twist Image
AUGUST 19, 2016
Back in September 2015, MarketingCharts reported on something many of us marketing professionals knew: smartphone users spend the bulk of their time with a few of their favourite apps ( Smartphone App Users Spend Half of Their Total App Time With Their Favorite One ). digital marketing. digital marketing agency.
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