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Why P2P Texting Should Be Part of Your Marketing Strategy in 2021

Social Media Strategies Summit

Isolation and physical distancing have forced us to embrace technology now more than ever; newfound importance has been infused into community building; growing support for local businesses has emerged. Screentime 2015-present. Establish a Local Presence Within Your Community. Source: Smart Insights.

Strategy 209
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What Is Discord? A Beginner’s Guide to Discord for Business

Hootsuite

Discord launched in 2015, and its initial growth was largely thanks to its widespread adoption by gamers. The company embraced its newfound audience, changing its motto from “Chat for Gamers” to “Chat for Communities and Friends” in May 2020 to reflect its more inclusive direction. Host Discord Events.

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October Marketing Updates: losing likes, a less creepy ‘gram and an awesome acquisition… mazel!

Oktopost

The platform is a big piece of marketing plans for brand awareness, community building and lead generation, with ads providing much of the fuel for the Facebook engine. This could lead to podcast promotion with clips, event-centric playlist promotion and tagging to further expand your brand’s reach.

Marketing 110
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You Can’t Buy Brand Advocates or Social Media Friends

Pam Moore

Adobe Summit – Watch the Online Event Highlights. Future of Brand Experiences – #GetRealChat Recap Live from Adobe Summit Event. Customer Experience is Your Brand – Adobe Summit 2015 Inspiration. How to Build an Integrated Digital and Social Platform that Works Even When You’re Not Working.

Buy 113
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10 Ways for Social Marketers to Avoid Social Media Burnout

Hootsuite

i'd be interested to know if the events of the past few years, especially 2020-present, have any other social media managers considering changing careers. And use data to show the value your work provides, whether it’s crisis aversion, community building, or return on investment. — amy b (@arb) January 7, 2021.

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Monday Roundup: Caring Through Community

Waxing UnLyrical

An energized community can give your cause (or campaign) just the right amount fuel to make a difference, no matter how large or small it is. But when done right, community building efforts don’t just pay off for your community, but for your organization as well.

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How Social Referrals Impact Your Organic Traffic

Convince & Convert

Editor’s Note: This post is one of Convince & Convert’s Top 10 Posts of 2015. Heap allows you to track every action a visitor makes on your site without having to add a piece of code to every single event that you want to track. Analytics That Build Community. Image via BigStockPhoto.com.