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How To Quickly Measure Social Media Reach In 2023

Keyhole.co

It started using Keyhole as the monitoring tool for the 2015 World Summer Games in Los Angeles. Here are some of its other popular features: Hashtag tracking. Keyhole allows you to monitor the hashtag performance that’s related to your brand, industry, or campaigns. Real-time analytics and reporting.

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SMSsummit Interviews the Founders of Canvas+Co

Social Media Strategies Summit

In 2015, Charlene Tassinari + Carly Potock founded YouTube’s first brand strategy team for small-to-medium businesses. Many times, authentic and UGC-style content tends to perform better than the beautifully shot, long-form video content that many brands believe they need. Canvas+Co share video best practices.

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How Can I Get More Instagram Video Views?

agora pulse

Choose Relevant Hashtags. Instagram, like Twitter, relies heavily on the use of hashtags, and the hashtags you attach to your Instagram videos can directly affect views. A clever hashtag on its own can actually be enough to encourage users to watch your video. Posts on Instagram with at least one hashtag average 12.6%

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7 Great User-Generated Content Campaigns

Pixlee

As people look to their peers for recognition and recommendations, brands can leverage this trusted content to connect in more personalized and authentic ways. They also challenged users to post unedited photos of themselves in bathing suits with the hashtag #AerieReal. Tourism Australia. Stuart Weitzman. Under Armour.

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Inside the World of Dog Influencers

Likeable

These accounts have gained unforeseeable momentum across an internet where hashtags like #dogsofinstagram have collected more than 155 million posts. has dropped 15 percent from 2008 to 2015 and deaths have dropped over 70 percent within that period. Be authentic. Put your pets first. Take really good photos!

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Why You Should Start Building Employee Advocacy on Day One

Convince & Convert

The voice of your employees is effective in giving authenticity to your posts. As social media grew from a trend into a business necessity, the company trained over 15,000 employees on social media between 2010 and 2015. UPS (@UPS) December 31, 2015. Here’s a toast to even more #WishesDelivered in 2016.

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How to Measure the Value of Social Media

Sprout Social

They’re able to use Instagram to showcase their brand beliefs and messaging authentically, which in turn attracts customers who share similar beliefs. We've always believed we can achieve more together than we ever could on our own, but coming to #Detroit has got us collaborating in a whole new way. But how do you track it?