Convince & Convert

APRIL 10, 2015

These days, mobile strategy is an imperative for marketing departments across every industry. While today’s CMO is looking at mobile advertising and optimizing websites for tablets, the first word on everyone’s mind is “app.” Let’s dive deeper into how mobile can fast-track your company’s transformation. Punch-Card Loyalty.

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Mobile Strategy Loyalty SMS 60

Diva Marketing Blog

DECEMBER 22, 2013

Customers would not be coerced into buying what they did not want; however, the real courage was if another store had a better or less expensive product Macy''s would refer customers there. . Continuous listening -> learning -> understanding -> results in trust -> leads to loyalty -> leads to the cash register bells ringing.

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Social Media Airlines Film Foursquare 67

Hootsuite

SEPTEMBER 7, 2022

Make sure your site is mobile-friendly. In 2021, Shopify reported that 79% of all Black Friday Cyber Monday purchases happened on mobile devices. Mobile shoppers surpassed desktop shoppers in 2014 and their numbers have been growing ever since. Start your campaign early. Work with influencers. Extend your BFCM deals.

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Strategy Discount How To Retail 104

Sprout Social

AUGUST 23, 2016

People post Instagram pictures of themselves enjoying their favorite brands, check in on Facebook when they go out to local bars and restaurants and happily show off their brand loyalty. In 2014 social media accounted for 31.24% of overall online traffic , up from 22.71% in the previous year. Social media traffic is on the rise.

Social Media 40

Social Media Avatar Social Networking Compete 40

Pam Moore

DECEMBER 11, 2016

It is content that delivers value, context and inspires the reader, viewer or listener to open, click, read, listen, share and even buy. This is up from 808 words in 2014. 53% of email are opened on mobile devices (campaign monitor). Purchase cycle (awareness, consideration, preference, purchase, loyalty). Orbit Media).

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Template Templates Content NewsCred 167

Buffer Social

JULY 22, 2020

million buying out our main VC investors. As a result, by 2014, our growth started to plateau and we felt we reached the upper limits of how successful Buffer could become with this approach. We also have two “shared services” teams focused on authentication, billing and onboarding (Core) and our iOS and Android apps (Mobile).

Products 93

Products Small Business Team Price 93

Buffer Social

APRIL 5, 2017

Our T-shaped marketer diagram relies heavily on the foundation that Brian Balfour laid with his T-shaped description back in 2014. For instance, Brian Balfour’s 2014 model includes conversion rate optimization (CRO) as a foundational skill. Bonnie, Loyalty Marketer. Brian based his research on an article from Distilled.

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Marketing Diagrams Skills How To 108