2014 B2B Campaign Download 
Webbiquity SMM
MAY 23, 2017
But what does this mean for brands, especially B2B vendors, that have traditionally relied on more conservative means of attracting their audiences? Here are nine distinct digital marketing strategies by brands in the B2B space, and how they’re redefining the state of the art in B2B marketing. Did anybody say B2B is boring?
Webbiquity SMM
DECEMBER 30, 2014
While some of these posts date back the beginning of 2014, all remain relevant and useful. After sharing some compelling statistics–“the content marketing industry (has) grown to a $44 billion industry…93% of B2B brands and 90% of B2C brands are now using content marketing to educate consumers about their brands.
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Pam Moore
DECEMBER 11, 2016
How to use our 2017 content marketing editorial calendar template ( download now ). 70% of B2B marketers plan to create more content in 2017 compared to 2016. Top 3 B2B goals of content marketing are lead generation (85%), sales (84%), lead nurturing (78%). 94% of B2B marketers use LinkedIn as part of their content strategy.
Buffer Social
NOVEMBER 8, 2023
We saw amazing organic website traffic results in our peak publishing years, 2014 to 2018. In 2014, we published 422 articles — eight blog posts a week! “My days are spent overseeing and creating content around how B2B marketers can use events as one of their top revenue-driving channels.” It was (and is!)
Convince & Convert
MAY 25, 2010
Here are the highlights: A Colossal Opportunity According to Forrester research, from 2009 – 2014, the average annual growth rate in digital marketing expenditures in the U.S. Digital marketing isn’t about campaigns, it’s about waterfalls. Or is there a way to download it and open it. Every search. Every click.
Hootsuite
MAY 10, 2021
But social media allows them to increase awareness for specific messages, campaigns, product launches, and other initiatives. For business-to-business (B2B) companies , social media can provide a means to boost brand visibility and advertise solutions to potential partners and customers. View this post on Instagram. Starbucks Delivers!
Convince & Convert
APRIL 8, 2016
Now it’s March, and you’re probably working hard to implement all those new campaigns and initiatives you developed in December. 76% of marketers plan to use video to boost their brand awareness campaigns. 96% of B2B companies are planning to use video in their content marketing over the next year. 2016 is the year of video.
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