Webbiquity SMM
JANUARY 2, 2013
B2B buyers are most likely to share useful vendor content via email (79%), followed by LinkedIn (53%), Twitter (39%) and Facebook (18%). More than 80% of small to midsized businesses (SMBs) plan to increase their use of social media in 2013. B2B Lead Blog ). e-Strategy Trends ). Earnest Agency ). Marketing Charts ). eMarketer ).
Webbiquity SMM
FEBRUARY 10, 2015
How does B2B social media marketing differ in effectiveness from B2C use? Which network drives half of all social traffic to B2B websites and blogs? 54% of B2B marketers said they have generated leads from social media. ( 01% from Twitter; this compares to almost 10% for paid search and 7% for email marketing.
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Webbiquity SMM
JANUARY 17, 2011
How are consumers and b2b decision makers using social media in their buying processes? Social Media Facts & Figures for B2B Sales by Inside View. B2B Marketing and Social Media. The B2B Marketer’s “New Normal”: How to Use Social Media to Generate Leads by iMedia Connection. ** 5 Stars. billion by 2014.
Webbiquity SMM
NOVEMBER 12, 2013
How does social media use differ in B2B vs. B2C companies? Just 9% of B2B decision makers consider vendor content trustworthy vs. 67% who trust research from professional associations, 50% from industry organizations, 44% from analyst reports, and 40% from independent product reviews. ( B2B Marketing Insider ). eMarketer ).
Webbiquity SMM
AUGUST 5, 2013
B2b vendors? Find the answers to these questions and many, many more here in 101 vital social and digital marketing stats for (the rest of) 2013. State of Search ). Facebook, Twitter and Google+ are the most popular social networks with search engine marketers. B2B Infographics ). B2B Infographics ).
Webbiquity SMM
FEBRUARY 7, 2012
How are B2B marketers using social media differently from their B2C counterparts? Find the answers to these questions and many more here in more than 40 of the best reports, studies, videos and other sources of social media, search, and other marketing facts and statistics of the past year.
Convince & Convert
AUGUST 11, 2015
The number one challenge for content marketers cited in Content Marketing Institute’s 2015 B2B Content Marketing Benchmarks, Budgets and Trends is ‘creating engaging content’. In B2B or other highly competitive digital marketing environments, companies will often gladly pay $1, $5, $10 or more for a click, via paid search or other mechanism.
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