The Realtime Report

MARCH 3, 2014

A star-studded backstage photo from Oscar’s host Ellen DeGeneres ( @TheEllenShow ) became the most-retweeted tweet ever , according to Twitter. ” The record was previously held by President Obama’s “four more years” tweet after winning re-election in 2012; that photo earned nearly 782,000 retweets.

Statistics 169

Statistics Apple Hosting Mobile 169

The Realtime Report

MARCH 4, 2014

We’re now in an age where large public events lead to a huge increase in social media activity; Oscars host Ellen DeGeneres’ selfie that ‘broke’ Twitter with the most retweets ever is just the latest example. election night in November 2012 and a major snowstorm in February 2013. “We

Eventful 170

Eventful Social Media Statistics Study 170

The Realtime Report

SEPTEMBER 5, 2012

Cape Town Tourism’s most recent marketing initiative used a clever combination of travel blogging, crowdsourcing and social media to draw attention to the city, ranked 23rd among the top 25 travel destinations worldwide in TripAdvisor’s 2012 list of Traveler’s Choice Destinations. Keith Jenkins (@velvetescape) August 4, 2012.

Crowdsourcing 170

Crowdsourcing Travel Blogger Tourism 170

The Realtime Report

AUGUST 10, 2012

The contest – which opened August 1 and ends August 21 – is hosted on a Facebook application. UnleashTheLFA.com twitter.com/Lexusofpeoria/… — Lexusofpeoria (@Lexusofpeoria) August 8, 2012. The teasers included a short video, social media posts and a hashtag campaign, #UnleashTheLFA.

Facebook 163

Facebook Marketing Campaign Eventful 163