Small Business Mavericks

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4 Low Cost Online Marketing Strategies For 2012

Small Business Mavericks

Mom and dad bloggers are the hidden gem of the online world – used to effect, they can be powerful allies but take care, abused, they make even more powerful enemies, and their influence is very strong. By building a network through other bloggers, forums, and social media, you can quickly build a loyal following.

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Does E-mail Marketing or Blogging Produce More Results

Small Business Mavericks

It’s 2012. Today’s bloggers have to take that into consideration as well. I could take the position that a lot of people are doing it and therefore it must be working, because why would so many people be engaged in an activity that wasn’t working? I’m not going to do that. Blogging Versus E-mail.

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Why Long-Form Content Is In

Small Business Mavericks

By 2012, top bloggers were saying to write longer posts less often. There are a couple of things that changed that caused professional bloggers to realize that short blog posts every day is not necessarily the best marketing strategy. Most bloggers writing short-form content were doing a poor job of it. What changed?

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