How Domino’s Transformed Into An E-commerce Powerhouse Whose Product Is Pizza
Pixlee
FEBRUARY 2, 2018
The company’s stock price hit an all-time low in 2008, going for around $3.00 According to Kelly, it was important from the start to promote a culture where the Marketing and IT teams were collaborative and strategically aligned. It’s well known that Domino’s had both an image and a sales problem in the middle of the 00’s.
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