Techipedia: Tamar Weinberg

DECEMBER 31, 2009

Crowdsourcing has become more and more popular with private companies, non-profit organizations, and even government agencies. Crowdsourcing has become increasingly more widely used because it helps cultivate creativity and innovation. Crowdsourcing is an useful model because it can be used by any group for any reason.

Crowdsourcing 192

Crowdsourcing scribd Ustream Social Media 192

Buzz Marketing for Technology

JANUARY 12, 2010

Ok so what does a humpback whale have to do with marketing? On December 10, 2007, Mister Splashy Pants was announced the winner of the competition. Advertising guru Russell Davies praised Greenpeace’s handling of the campaign as “one of the defining moments in New Media marketing.&# Share it on StumbleUpon.

Crowdsourcing 199

Crowdsourcing Reddit Cause marketing Meme 199

Atom Thought

MARCH 9, 2009

Let’s look at the Credit Card market first: Total Credit Card Base in India: 27.5 Hence roughly the market is growing by 25%. This means that between 2007 and 2008, roughly 5.5m India Online Credit Card Leads Generation Market Size: 1.38m. lac leads are 40% of the total market. cards will be added.

Insurance 133

Insurance Banking Marketing Crowdsourcing 133

Convince & Convert

OCTOBER 2, 2013

Editor’s Note: The following is an excerpt from Joe Pulizzi’s new book Epic Content Marketing: How to Tell a Different Story, Break through the Clutter and Win More Customers by Marketing Less (McGraw-Hill, 2013). Many brands today are leveraging employees and outside influencers as part of their content marketing programs.

Crowdsourcing 131

Crowdsourcing Curata Mobile Content management systems 131

Buzz Marketing for Technology

JUNE 27, 2008

While celebrity endorsements have power in marketing, studies suggest that most people are more open to a transfer or exchange of knowledge with a respected peer. Toronto : Imagine Canada , 2007. I work with Bonasources Wild Apricot marketing team. Crowdsourcing: How Business and Nonprofits Tap into the Wisdom of Crowds.

Web 2.0 100

Web 2.0 Crowdsourcing RSS Case Study 100

Net-Savvy Executive

OCTOBER 25, 2012

In 2007, I pointed out the need to link social media monitoring to customer service , because most of the problems that people were seeing as PR problems started with unhappy customers. It's the web-powered news channel that always shows something you might care about.

System 79

System Flipboard Crowdsourcing Sentiment 79

Net-Savvy Executive

MARCH 12, 2012

I started writing about it in 2007; five years later, you can still find companies working closely with university researchers to find better technologies for scoring text. The tradeoff for bringing new technology to market as soon as possible is that it won't be good enough at first. Who or what scored the data?

Sentiment 73

Sentiment Analysis Crowdsourcing System 73