How to Build Trust in Your Brand Using Video
Techipedia: Tamar Weinberg
FEBRUARY 14, 2012
This spot, produced by Ogilvy & Mather in 2006, went viral and won one of the most prestigious advertising awards in the world. Check out this excellent example of a customer testimonial video for Delcam, a CADCAM software solution company. Consumers want to know how you have changed the lives of an individual, such as the viewer.
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