Convince & Convert

FEBRUARY 18, 2015

Are we about to finally crack the mobile marketing code? Here’s the challenge, and this has always been the challenge for mobile. For more on this and similar concepts, check out the excellent book “ The Mobile Commerce Revolution ” from Tim Hayden and Tom Webster. . Image via BigStockPhoto.com.

Mobile 117

Mobile Marketing Discount Retail 117

Buzz Marketing for Technology

FEBRUARY 18, 2015

Whether you completely neglected to build a website for your mobile platform or there’s a lacking call to action, there are common mobile faux pas than can result in lost loyalty, brand following and even support.

Mobile 211

Mobile Strategy Loyalty Advertising 211

Convince & Convert

FEBRUARY 20, 2015

In fact: 79% of marketing leads never convert to sales. The social web has changed how brands communicate, and buyers are increasingly wary of overt, outbound marketing efforts. Personalization may sound like a lot of work, but the right marketing automation platform can make it simple and scalable.

Mobile 131

Mobile Conversation Buy Forums 131

Convince & Convert

FEBRUARY 20, 2015

Use them to: Place a Pin It button on your website to encourage sharing Add extra details (like show times and prices) using Rich Pins Check your analytics page to monitor content popularity Increase your Pins’ reach with Promoted Pins Optimize Your Site for Would-Be Pinners First, be sure your site is responsive and mobile-friendly.

Buy 131

Buy Retail Price Widget 131

Bill Hartzer

FEBRUARY 16, 2015

But it’s interesting to note that as websites, redirects, IPs, server certificates, affiliates, search engine rankings, and even now mobile versions of sites come into play, I find that many SEO experts are carving out a niche. Marketing' Many specialize in certain types of SEO or SEO for certain types of websites.

SEO 122

SEO Engineering Analysis Apple 122

Convince & Convert

FEBRUARY 17, 2015

Their website (and newly launched mobile app) is clean, crisp, clear, and transparent. $40/hour And here’s where the human-side of customer experience gets kicked into high gear, and the Bellhops experience becomes truly remarkable (worthy of remark, as I emphasized in my recent blog post about content marketing killing our language ).

Case Study 131

Case Study Nielsen Study Process 131

yMarketingMatters

FEBRUARY 15, 2015

Mobile usage is at an all-time high ! more time with mobile on an average day than in 2013. Check this out: 11 Stats Why You Should Care About Mobile Web Performance ! Nick Rojas, an accomplished business writer and consultant advises, “Mobile app and website designers need to keep in mind the size and format of mobile devices.

Mobile 185

Mobile Consultant Video Company 185