50 Ways Marketers use Social Media to Improve Their Marketing
Harp Interactive
OCTOBER 9, 2009
Build sentiment measurements, and listen to the larger web for how people are talking about your customer. Ensure you offer the basics on your site, like an email alternative to an RSS subscription. Consider a Lijit Wijit or other aggregator widget. Check out Twitter as a way to show a company’s personality. Don’t NOT go.
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