Janet Fouts

SEPTEMBER 13, 2011

This one is about people using social media as a weapon to bully brands and service providers into getting what they want. She never even had time to offer to resolve it before he brought out the heavy social media artillery. Not entirely anyway. When did we become so rude? Some things never change.

Social Media 189

Social Media Social Networking Reputation Issues 189

Janet Fouts

MAY 11, 2011

People who want to use social media to advance their professional reputation, attract business or build a brand often struggle with deciding where the line is between personal conversations and professional ones. If you’re using social media for your business, know this.

Social Media 137

Social Media Trends Reputation Authentication 137

Janet Fouts

MARCH 20, 2012

Simply doing a search for a social media mention or profile isn’t enough, some companies want to look into your personal posts as well. Sometimes they require you to log in during your interview so they can see your profile and be sure you aren’t a hazard to the corporate reputation or a spy for competitors.

MySpace 138

MySpace Reputation Privacy Applications 138

Janet Fouts

JUNE 6, 2017

Most students have a social media presence of some sort, but thinking about a professional brand hasn’t been high on their priority list. Tips to create and monitor your brand on social media. Gratitude is a basic element of society, but not used enough on social media. Be conscious of your reputation.

Brands 97

Brands Curation Reputation Social Media 97

Janet Fouts

OCTOBER 6, 2013

When we talk to clients about using social media to grow their business we first define their goals for using it in the first place and then the discussion around content will often go like this: Me : Having a presence on any social media network is useless if you don’t have quality information to share. Stay tuned!

Content 134

Content Marketing B2B Reputation 134

Janet Fouts

FEBRUARY 4, 2011

Social media types love to skewer high profile people for gaffes. Will this end Kenneth Cole’s brand or permanently damage his reputation? It’s the social media gaffe of the day. So what lessons can we take away from this kind of thing? You are not in a vacuum. There are no take-backs. Blah, blah, blah.

Reputation 131

Reputation Social Media Twitter Types 131

Janet Fouts

JULY 6, 2010

The site which recently launched entices a user to enter their name and view their social media influence. Like Fast Company’s reputation. When they say there’s no such thing as bad PR Some of the most influential people in social media have 3-4 connections so far at best and many are not listed at all.

Company 126

Company Embedding Influencer URL 126