Remove Paid Search Remove Research Remove Study Remove White Paper
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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity SMM

According to research from MarketingSherpa, just 12% of marketers rate social media as “very effective” for lead gen while 27% say it is “not effective.” Search is as popular as ever, but the percentage of searches actually done on search engines declined slightly in 2012 (by about 1%).

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How to Promote Your Content Across Owned, Earned, and Paid Media

Convince & Convert

That being said, I’m not suggesting you hire someone in a gorilla suit to stand by the side of the freeway holding a sign with the title of your latest white paper on it. The White Paper is in his briefcase. Most direct marketing advertisement methods (paid search, etc.) Photo Credit: Gorilla Suit.

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103 Compelling Social Media and Marketing Statistics for 2013 (and 2014)

Webbiquity SMM

93% of online research starts with a search engine, and 68% of consumers check out companies on social networking sites before buying. While B2B B2B buyers age 60+ conduct online research before purchasing less than 10% of the time, younger buyers (age 26-45) do research before purchasing 50% of the time or more.

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The Top B2B Marketing Trends for 2018 – A Meta-Analysis

Webbiquity SMM

” — The Big Trends in B2B Marketing , Circle Research. “A (recent study) looked at the reasons why B2B business were not implementing personalization and found that a lack of resources, technology and data were cited more often than not. Social Media Marketing Trends. Tactical Marketing Trends.

B2B 293
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How Your Competitors Will Shift Their Digital Marketing Strategy in the Next Two Years

Webbiquity SMM

Text: Firms tend to spend proportionally more on written content (white papers, ebooks, blog posts, etc.) Only about a quarter of firms with less than $1 million in revenue will invest $2,000 or more per month on organic SEO or paid search engine marketing (SEM). as they grow.

Strategy 161
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Best Social Media and Digitial Marketing Research and Statistics of 2011, Part 1

Webbiquity SMM

Or that a third (or more, depending on which study you believe) of all clicks go to the top result on a search engine query? Social Media Stats, Facts and Research Does Facebook Need To Build A Search Engine? Paid search ads, however, still outperform both. ” At least something is bipartisan.