Sherrilynne Starkie

article thumbnail

Top Five: New social media ‘stories’ features

Sherrilynne Starkie

2019 journalists survey: What it means for communicators. As a follow up to the 2018 Annual Journalist Survey, a new survey of finance journalists gets their perspective on what’s to come in 2019. Some great how-to info in this article. — SS. In addition, it will show the searches that led the user to those pages.

Features 150
article thumbnail

Infographic: Native advertising effectiveness

Sherrilynne Starkie

Sharethrough worked with IPG Media Lab to complete the industry’s first native advertising effectiveness study using both eye-tracking and survey-based techniques. INFOGRAPHIC: The Mobile Advertising Ecosystem Explained. Related posts: Instagram or Vine? Are professional communicators normal? Top Twitter trends for 2011.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Free white paper: key trends of 2013

Sherrilynne Starkie

Each week, we highlighted a new survey, report or study to help readers gain the insight they need to make the smart decisions necessary to meet their own goals and objectives. How do you make something like business communications, which is seemingly intangible, become more verifiable and concrete? Presents (Photo credit: Wysz). User focus.

Trends 276
article thumbnail

Top five: audio and video social media innovation

Sherrilynne Starkie

YouTube Stories last for seven days on the mobile app, they will appear for both subscribers and non-subscribers, and they’ll show up in YouTube’s “Up Next” sidebar beside a video. This is according to a new Pew Research Center survey. There are some major differences between Instagram Stories and YouTube’s iteration of the feature.

article thumbnail

Native advertising is here to stay

Sherrilynne Starkie

Indeed half of the people surveyed were not sure what it means for content to be ‘sponsored’. PG Media Lab surveyed 4,770 consumers for Sharethrough. In a Forbes survey of 2,259 people, those viewing branded content were 41 per cent more likely to say they would buy the product.