What the Upcoming Facebook IPO Means for Your Business
The Social Media Incubator
APRIL 3, 2012
Yes, they currently make money on advertising, but to date they are leaving the entire search advertising market (valued at $15 billion annually) on the table. “You need to look at Facebook’s potential revenue drivers with this IPO on the horizon,” says Melberg. “Yes, Have you ever tried to search for something on Facebook? It’s terrible.
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