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Facebook Updates that May Warrant a Marketing Plan Tweak!

Harp Interactive

They are most likely to interact with brands and each other on social networks…especially Facebook where they spend hours on end. It is hard for marketers to keep up with all the developments on Facebook, let alone in the social universe. Are highly targeted Facebook ads part of your marketing mix?

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Six degrees of separation in instant messaging | Emerging Technology Trends | ZDNet.com

Buzz Marketing for Technology

Six degrees of separation in instant messaging. Categories: Computers & Internet , Social Sciences. Dataset , Instant Messaging , Internet , Online Communications , Roland Piquepaille. This study has been led at Microsoft Research Redmond lab by Eric Horvitz and Jure Leskovec, who was an intern at the time.

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Why social media teams will be at the center of conversational commerce

Sprout Social

A better way to understand the difference between the two types of commerce strategies is to breakdown which platforms are used in each scenario: Conversational Commerce: Facebook Messenger, WhatsApp, Amazon Alexa, Google Assistant, Microsoft Cortana, Instagram DMs. We just expanded our partnership with @Shopify to 27 new countries.

Team 140
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comScore Releases First Public Report of Online Usage in Singapore

Bill Hartzer

One of the most notable aspects of the report is that people in Singapore spend more time sending instant messages. In fact, instant messaging has the largest share of Singaporeans’ time spent online. Instant Messengers 24.2% Social Networking 8.0% Instant Messengers 24.2% Community 1.5%

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Facebook Filed for a Trademark on the Word Meta. You Should See the Description.

Bill Hartzer

I have literally copied the G&S description in Microsoft Word to check the word count, and it is 32 pages long and 16,728 words total. I guess their intention is to “corner the market” and cover just about every possible scenario that they could possibly put into the application. But this is much, much longer.

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Why Social Media is Scary | Social Media Strategery

Social Media Strategery

I think it summarizes nicely some of the fears shared by many organizations about social computing. I think it summarizes nicely some of the fears shared by many organizations about social computing. An example is a blog called ‘Mini-Microsoft’ where some dude just voices his opinion about life inside Microsoft.

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Communication (and Coordination?) in a Modern, Complex Organization

Buzz Marketing for Technology

Instant Messaging. Social Networking & Collaboration. Social Software. It takes a village to raise a social network. Reference Architecture For Social Network Sites. Updated: Community and Social network Vendor Blogs. Leveraging Employee Social Networks.