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The Real Roadblock to Social Business Success

Webbiquity SMM

They’ll get brand messages wrong, or argue with customers, or reveal trade secrets, or disclose sensitive financial information, or bash competitors, or bash management, or tweet while drunk, or say something racist or sexist, or…whatever. That may be the most fundamental fear of all: being social means being human.

Yammer 198
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Grow Your Wiki

Buzz Marketing for Technology

information management. information security. Wiki tools. There’s no good tool to display a specific set of tweets so here are a few highlights from his summary: @slmader JUST did my pitch! Organise, streamline, inform, involve; 2. Social Enterprise: Interview with 7thFloor Magazine. governance.

Wiki 223
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Enterprise 2.0 Conversations

The Marketing Blog

A tool is much easier to adopt than a strategy. With a tool you simply “turn it on” and see what happens. A fool with a tool is still a fool&#. [In In context of strategic principles of Enterprise 2.0 Implementation Enterprise 2.0: Enterprise 2.0 Tools vs Strategies Why do Enterprise 2.0

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Enterprise 2.0: social scorecard and social media karma

Laurel Papworth

Just wait until some smartypants has posted 3,459 times on YOUR site “thanks for the information, totally awesome dude&# by using a bot and you have to hand remove each comment AND their 3459 points from their social scorecard. Don’t stop because they have a fit, but keep them informed. I kid you not.

Badge 108
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Social Media In The Moment Marketing

Diva Marketing Blog

Will you use a free tool like Google Alerts or RSS key word feeds or will you contract with a social media monitoring company? How will understanding or hearing what is critical information be determined? How will the information be sent to the right people at the right time. How will monitoring or listening occur?

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An Awesome Interview with the Founder of GovLoop, Steve Ressler.

Social Media Strategery

I’ve studied formal and informal network and written a paper as a part of the Wikinomics series on Gov 2.0 and I think there is a great value for informal networks. GovLoop is an informal network…it is not behind the firewall and is not the place to do top-secret intelligence work – that place is Intellipedia.

Gov 2.0 89
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3 Strategies to Make Big Content Work for Your Brand

Convince & Convert

We even have a simple ROI tool we often use to help clients roughly estimate the unique value specific campaigns provide. Ultimately, though, it’s important to choose a medium that is best suited to your unique data/information/message. Find out what information they believe their audience wants to learn more about.

Strategy 153