Waxing UnLyrical

AUGUST 2, 2018

Create surveys. Think ebooks, white papers and even blog posts. Plain-text emails look more personal, less marketing-y and actually have better open rates (HubSpot does a great job explaining why in this blog post ). Seek out a reputable, high-quality SEO agency to help you get your search ducks in a row.

Content 124

Content Brands Findability Marketing 124

Webbiquity SMM

MAY 10, 2011

Promote white papers / eBooks / reports for lead generation. Use “ads&# in your blog sidebar, and in-post text links where appropriate, to drive visitors to your white paper or other gated content download pages. And as a side benefit, this is helpful for SEO. Here are 20 ideas. Gather market intelligence.

ROI 191

ROI Case Study Bazaarvoice Klout 191

Oktopost

OCTOBER 26, 2020

According to the same survey, 84% of company decision-makers are using social media to support a purchase decision. Robust B2B integration options including Salesforce, Act-On, Marketo, Hubspot, and Google Analytics . Hubspot is probably one of the more recognizable names in marketing technology. Employee advocacy built in.

Social Media Management 159

Social Media Management Social Media Tools Hubspot 159

Keyhole.co

JUNE 6, 2023

For instance, check out this LinkedIn post by a HubSpot recruiter: Pretty neat, huh? It gives people a behind-the-scenes look at HubSpot culture. And by doing so, his viewers are getting indirect exposure to his SEO agency, uSERP, which can and will take on the heavy lifting for all things link building if viewers prefer to outsource.

B2B 52

B2B Strategy Brands Content 52

Koka Sexton

MAY 26, 2019

Examples of lead magnets include content like e-books or white papers, promos like coupons and discounts, or even free versions of products and services. A Shareablee survey found 22% of people aged 18-24 made a large purchase after seeing an influencer endorse a product. Image by Marketing Charts.

Strategy 63

Strategy Loyalty Influencer ROI 63

Convince & Convert

MARCH 1, 2012

The stat of the week for Episode Number Five, I believe we’re on here, is from the recent survey from Pew. The Pew Internet & American Life Project did a survey. But it’s exciting to watch the world of SEO, because that’s where I came up from, evolve into what it is today and what it will be tomorrow.

Social Media 140

Social Media Hubspot Software Hosting 140

Webbiquity SMM

JANUARY 5, 2016

Image credit: HubSpot. Writing White Papers to Establish Your Expertise by Prof KRG. White papers allow you to establish your expertise on a topic, making you more sought after and desirable to work with. Surveys suggest that many marketers are uncertain of the effect of content marketing.

Content 60

Content B2B Marketing Hubspot 60