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#LoveCapeTown Campaign Shakes Up “Fam” Trip With Crowdsourced Tips for Travel Bloggers

The Realtime Report

Cape Town Tourism’s most recent marketing initiative used a clever combination of travel blogging, crowdsourcing and social media to draw attention to the city, ranked 23rd among the top 25 travel destinations worldwide in TripAdvisor’s 2012 list of Traveler’s Choice Destinations. million soccer fans back in 2010.

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Airbnb Social Media Strategy: Sharing Stories, Building Community

Keyhole.co

By blending collaborative consumption with experiential tourism and replacing impersonal hotel stays with a sense of community. million listings and a community of reliable hosts around the world ready to welcome guests with open arms. Founded in 2008, Airbnb struggled to build trust in its unique business model initially.

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7 Awesome Hacks to Promote Your Social Media Posts

Convince & Convert

Use Industry-Specific Hashtags. One of my previous posts on this blog talks about ways you can find relevant hashtags for your business. Using hashtags that are specific for your industry in your posts is a great way to promote them. There are also popular chats hosted by different people that discuss specific topics.

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Tourism Tweetup: Connecting Locals & Visitors

Bare Feet Studios

Ask any traveler: would you rather stay in a tourist compound (aka tourist ghetto) or get out and meet the locals? Overwhelmingly, travelers want to meet the locals! This week the Maui Visitors and Convention Bureau is hosting a group of travel bloggers for a new media press trip. Maui Life and Travel Tips.

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For Travel Destinations: Working Well with Bloggers

Bare Feet Studios

Videos are hosted on their blogs as well as on YouTube for extra wide distribution. You can send an email message to your customer email list telling them to follow your hashtag to meet real people who are visiting here. * Photos are shared on Twitter, Facebook, and Flickr, where they can be seen by thousands of others.

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How to Host a Successful Instagram Takeover in 7 Easy Steps

Hootsuite

The takeover host might be a celebrity, an influencer, or even a team member. If you’re looking to connect with a niche group, or reach a new market segment, the right takeover host can help you do that. For instance, curator Kimberly Rose Drew travelled to Milan for a takeover with Prada: View this post on Instagram.

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How to Find and Target Your Social Media Audience (Free Template)

Hootsuite

Monitoring relevant keywords and hashtags reveals what people are saying about you and your competitors online, even when you’re not tagged. As you monitor keywords and hashtags, you may uncover other relevant hashtags your audience uses. Then scroll down to see which are the top sites, hashtags, and authors for your search.

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