Social Media Strategies Summit

AUGUST 11, 2022

According to a survey from Vanilla Forums , 58% of brands say their communities improve customer loyalty. It hosts one flagship event per quarter, with half of the attendees drawn from senior clients and the other half from agencies. Building a brand community isn’t about improving vanity metrics like engagement and follower count.

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Examples Communities Brands Forums 227

Later

JANUARY 1, 2021

Instagram hashtags are still an effective way to get more eyes (and engagement!) A post with at least one Instagram hashtag averages 12.6% more engagement than posts without a hashtag. So it really is worth creating a hashtag strategy for your brand if you want to grow your account! Why Instagram Hashtags Are Important.

Hashtag 52

Hashtag Instagram UGC Communities 52

Hootsuite

NOVEMBER 28, 2022

You can also use customer experience tools like customer surveys to gain insight into their experience with your brand. User-generated content (UGC) is great for your own social content. Part of your strategy is to determine what is causing customer churn, which can be achieved by customer journey mapping and customer surveys.

Tips 123

Tips HootSuite Survey FAQ 123

Sprout Social

OCTOBER 13, 2021

Walmart has gone all-in with live shopping events, hosted on their Walmart Live platform , YouTube channel and TikTok account. The takeaway: Team up with relevant influencers, host a live event and make the checkout process seamless to maximize ROI. Shoppable UGC. Mark your calendars for Sept. link] pic.twitter.com/FzwjmHl8IB.

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Buy Brands Apparel Content 139

Hootsuite

SEPTEMBER 24, 2019

Regrams and UGC: User-generated content is by nature authentic and compelling. Use hashtags wisely. Hashtags are a key way to increase your visibility and discoverability. You can use up to 30 hashtags in an Instagram post. We recommend using between five and nine hashtags per post. Are specific to your niche.

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Instagram Tips Marketing Hashtag 112

Sprout Social

MARCH 27, 2023

Components of a social media campaign include: Organic posts Paid promotions Contests and giveaways Branded hashtags User-generated content Creator partnerships Social media campaigns are often part of an omnichannel strategy. By reposting UGC, you fulfill your audience’s expectations, while saving your own team time and creative resources.

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Campaign Social Media UGC Metrics 130

Sprout Social

OCTOBER 17, 2016

Instead of sending out thousands of paper surveys or forcing customers to complete online forms, you can head to Twitter to see how customers feel about your brand. 54% of users surveyed by Twitter reported they had taken action after seeing a brand mentioned in Tweets. You can also stand out by hosting your own Twitter chat.

Social Media 40

Social Media Marketing Hashtag LinkedIn 40

Buffer Social

JULY 21, 2016

User-Generated Content (UGC). Even though it might be easier to, say, upload your own photo to Instagram rather than finding one from a customer, UGC has some incredible and unique benefits. Starbucks definitely uses UGC to rack up loyalty points with its followers. You can give your posts some (usually much-needed) variety.

Types 40

Types Social Media Content Brands 40