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Why Social Media Has Ruined Your Advantage

Convince & Convert

The speed of social media isn’t inherently the challenge, nor the fact that it’s made customer service and crisis management a spectator sport. They often know just as much about Twitter and Facebook and blogging and YouTube and Yelp and TripAdvisor and FourSquare and all the rest as we do.

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Why Your Special Offer Isn’t

Convince & Convert

Social media will travel the same path. When every company has a Facebook page, and a Twitter account, and a blog, and a YouTube channel, and a Foursquare offer, and whatever else is coming along next, how are customers going to parse all of those invitations?

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14 Things I Think I Think About Social Media

Convince & Convert

Place making social media (Foursquare, Gowalla, et al) will continue to gain traction over the next 18 months. YouTube is the second largest search engine in the world, and yet video content continues to be under-leveraged. The reviews business will be transformed by geo-location. Just like websites. link] jaybaer It will.

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Ignore Foursquare at Your Peril - An Analysis of Potential.

Convince & Convert

Now, I’m not suggesting Foursquare will ever approach Twitter’s level of ubiquity, much less Facebook’s. Because Foursquare makes very little sense unless you’re in a physical location like a store, restaurant, etc. At least it is for me.

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Are You Ready for the Opportunity Economy | social media case.

Convince & Convert

A single tweet, YouTube video, or blog post can be the spark that sets off a firestorm of controversy. Opportunities Via Geography Recently, I was in downtown Flagstaff (where I live) and used Foursquare to check-in at a local restaurant. 450,000 views on YouTube, and counting. That’s the Opportunity Economy at work.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

I’m planning to write a full post about it soon, but the real genius of Swix is that it allows you to easily create a unified scoreboard of all your key social media metrics like blog traffic, subscribers, Facebook fans, Twitter followers, YouTube subscribers, and much more. I’ve tried Foursquare , too.

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Dear Facebook Friends, You're Doing it Wrong

Techipedia: Tamar Weinberg

And he wants that kind of technology in a foursquare type of app. That’s what Social CRM systems are trying to solve. As Seen In… Social Media Backtype Brightkite Business Exchange DailyBooth del.icio.us Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca Answers Yahoo!

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