Webbiquity SMM

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47 Superb Social Media Marketing Stats and Facts

Webbiquity SMM

For all the bashing of “vanity metrics” in social marketing, those likes and shares (“engagement”) remain the most commonly used measure for evaluating social media success. 80% of marketers use these as primary success metric; 56% base social success on website traffic. DR4WARD ). V3B Blog ). V3B Blog ).

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23 Outstanding Social Media Marketing Guides

Webbiquity SMM

Which metrics are most valuable in evaluating tactical success? Hopefully you’ve caught up to these by now, but just in case, this post from Trevor LaTorre-Couch details (fairly) recent design and functionality changes from Facebook, Twitter, and LinkedIn, and explaining for each change the benefit(s) of each change for marketers.

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Seven Key Categories of Social Media Marketing Tools

Webbiquity SMM

Among the most popular are Socialbakers , Netvibes , BrandWatch , Simply Measured , Mention , Sysomos , Brand24 , Alianzo , and Union Metrics. Facebook Marketing Tools. Chatfuel and MobileMonkey for building Facebook chatbots that can answer questions, engage with fans, schedule appointments, and collect leads.

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The Basics of B2B Social Media Marketing Strategy

Webbiquity SMM

Start conversations with your followers by sharing great content; mentioning specific individuals in your social media posts (using “@” before their name on Twitter, LinkedIn, or Facebook, and “+” on Google+); and asking questions. They are also essential on Tumblr but there they can contain spaces.

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33 (of the) Best Social Media Guides, Tips and Resoures of 2012 So Far

Webbiquity SMM

Social Media Metrics and ROI. The Social Media Metrics That Truly Matter by iMedia Connection. Pinterest is doing a great job of driving traffic, leads, and sales,” Jesica Meher outlines six benefits of Pinterest, from generating inbound links to integration with existing Twitter and Facebook accounts. I don’t scrapbook.

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50 (of the) Best Social Media Guides, Tips and Insights of 2011 (So Far)

Webbiquity SMM

As social media monitoring and integration with CRM systems improves, marketers will have the metrics and analytical tools to more accurately assess the value of various social media efforts and continually improve them. The B2B Social Media Landscape: a portrait by Beyond. ** 5 STARS. Social media: What lies ahead? by iMedia Connection.

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Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2

Webbiquity SMM

71% of companies now have a presence on Facebook. Dan Nelms dives into a Comscore report which found that although Facebook engagement is increasing (the average time spent on the site per user per month increased from 4.6 Twitter, Facebook And LinkedIn: Age, Ethnicity And Gender Of The Major Social Networks [STUDY] by All Twitter.