article thumbnail

How to Use Instagram to Expand Business Reach

Rebekah Radice

Sure, Facebook is still the most popular social network. In fact, in a recent Forrester study , it was found that, “Instagram delivered 58 times more engagement per follower than Facebook, and 120 times more engagement per follower than Twitter.”. Post your Instagram photo to Facebook. If not, now is the time.

Instagram 132
article thumbnail

6 Creative Social Media Tactics to Produce Better Content

Sprout Social

The way people consume content has changed dramatically since Facebook first launched. Build Local Connections With Geotags. Platforms like Facebook, Instagram, Twitter, Pinterest and even Snapchat offer some form of check-in or location tagging. It’s hard to deny the growing power and value of visual content.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

10 Instagram Best Practices You Should Be Following in 2020

Hootsuite

This year, competition for Instagram users’ attention and loyalty will only grow more intense. Expand your reach with hashtags and geotags . If you’re a brick-and-mortar business trying to reach users in your area, using geotags can help you make those local connections. billion more than YouTube earned in 2019.

Instagram 145
article thumbnail

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

According to these numbers, the audience using Twitter actually declined from August to December, 2009 (during the same period, Facebook went from 250 million to 350 million members). Facebook Sharpening the Knife You may remember that Twitter refused Facebook’s $500 million buyout offer last September. Check ( Facebook Lite ).

article thumbnail

Ignore Foursquare at Your Peril - An Analysis of Potential.

Convince & Convert

Now, I’m not suggesting Foursquare will ever approach Twitter’s level of ubiquity, much less Facebook’s. There are three primary benefits: awareness via virality and social proof; loyalty and rewards; and market research. I’ve personally discovered several restaurants that way). Go for it in the comments.

article thumbnail

The Ultimate List of Social Media Definitions You Need to Know

Hootsuite

The AMA concept began on Reddit, but AMAs are now popping up in other social settings, like webinars, Facebook Live, or Instagram Stories. Learn more: How the Facebook Algorithm Works. Learn more : The Beginner’s Guide to Facebook Analytics. Learn more: The Facebook Boost Post Button: How to Use it and Get Results.

List 145
article thumbnail

12 Tips for Creating Engaging Visual Content on Social Media

Hootsuite

Facebook posts with photos get more likes and comments. 5 free templates for Facebook cover photos. In general, Facebook finds that images with less than 20% text tend to perform better. Facebook offers a text-to-image ratio checker for those interested. Need more proof? Visuals tend to leave more of an imprint, too.