Remove Facebook Remove Geotagging Remove Loyalty Remove Marketing
article thumbnail

How to Use Instagram to Expand Business Reach

Rebekah Radice

Sure, Facebook is still the most popular social network. In fact, in a recent Forrester study , it was found that, “Instagram delivered 58 times more engagement per follower than Facebook, and 120 times more engagement per follower than Twitter.”. Post your Instagram photo to Facebook. If not, now is the time. Book launch.

Instagram 132
article thumbnail

6 Creative Social Media Tactics to Produce Better Content

Sprout Social

Marketers are under a lot of pressure to make sure their campaigns get noticed on social media. As a rule of thumb, you should avoid gimmicks and cheesy marketing ploys. The way people consume content has changed dramatically since Facebook first launched. Build Local Connections With Geotags. Recycle Evergreen Content.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

10 Instagram Best Practices You Should Be Following in 2020

Hootsuite

This year, competition for Instagram users’ attention and loyalty will only grow more intense. Shoppable content is a must for Instagram marketers. Based on our annual survey of more than 3,000 marketers for our Social Media Trends 2020 report , 44% indicated that “driving conversions” is the #1 aim of their social media efforts. .

Instagram 145
article thumbnail

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

According to these numbers, the audience using Twitter actually declined from August to December, 2009 (during the same period, Facebook went from 250 million to 350 million members). Young People Don’t Use It Today’s marketing coordinator is tomorrow’s CMO, and younger Americans don’t embrace Twitter. Check ( Facebook Lite ).

article thumbnail

Ignore Foursquare at Your Peril - An Analysis of Potential.

Convince & Convert

Now, I’m not suggesting Foursquare will ever approach Twitter’s level of ubiquity, much less Facebook’s. There are three primary benefits: awareness via virality and social proof; loyalty and rewards; and market research. I’ve personally discovered several restaurants that way). Go for it in the comments.

article thumbnail

The Ultimate List of Social Media Definitions You Need to Know

Hootsuite

The AMA concept began on Reddit, but AMAs are now popping up in other social settings, like webinars, Facebook Live, or Instagram Stories. Learn more: How the Facebook Algorithm Works. Learn more : The Beginner’s Guide to Facebook Analytics. How to Use Twitter Analytics: The Complete Guide for Marketers. Brand advocate.

List 145
article thumbnail

12 Tips for Creating Engaging Visual Content on Social Media

Hootsuite

Facebook posts with photos get more likes and comments. 5 free templates for Facebook cover photos. In general, Facebook finds that images with less than 20% text tend to perform better. Facebook offers a text-to-image ratio checker for those interested. Need more proof? Visuals tend to leave more of an imprint, too.