Techipedia: Tamar Weinberg

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How Consistent Branding is Being Challenged in the Digital Age

Techipedia: Tamar Weinberg

They have hundreds of internal staff and thousands of travel agents and websites using their new branding on a daily basis and needed some way to maintain brand consistency. Take Eurostar for example who successfully rebranded earlier this year.

Brands 185
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17 Productivity Tools for the Ultimate Business Gain

Techipedia: Tamar Weinberg

Ever needed to give a demo of a product and couldn’t travel into an office to give it to them? Their PRO/family plan affords you multiple access points, so you can connect your home PC and your travel laptop or whatever else. Let’s dive in. is an amazing screen sharing tool. It’s a blissful setup. the tweet URL).

Products 100
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The Productive Online Business Toolbox: My Must-Have Tools

Techipedia: Tamar Weinberg

It’s much easier to use Google Docs than have to worry about updating a Word or Excel document, saving it locally, uploading it, and then making sure someone sees it. I travel with a Dell Latitude E6410 laptop, and that’s a great and super fast machine which is perfect for those times away from home. Not really, anyway.

Products 236
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How to Use Facebook for Business and Marketing

Techipedia: Tamar Weinberg

It would help you to read the FBML documents. I plan to provide travel services and while many will find my articles and posts interesting most will probably not use my services. i.e. I am offering exciting student travel destinations so reaching out to a Study Abroad groups o FB would be of interest.

Facebook 279
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The Audacity of Free: The Products and Services Edition

Techipedia: Tamar Weinberg

After all, hourly consulting fees are typically much more costly than a “free lunch&# plus the travel time it took to meet up. Almost everything everyone does in the business world, be it a regular transaction, tourism, or travel, has some financial element to it. But their approach was to send me 8 documents to review.

Products 267
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What Traits Define a Social Media Marketer?

Techipedia: Tamar Weinberg

For example an article with “10 Reasons You Should Buy Travel Insurance&# is almost never going to go viral, it’s not surprising, shocking, interesting or in any way sticky. Many companies just see this as a new avenue to push existing traditional marketing messages, and this is why they almost always fail.

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Best Internet Marketing Blog Posts of 2007 » Techipedia | Tamar.

Techipedia: Tamar Weinberg

Example of SEO Strategy Document (Shimon Sandler): What should you present your clients when you’re offering services in SEO? Example of a PPC Strategy Document (Shimon Sandler): If you’re offering PPC services to a client, here’s a strategy document template to use.

Marketing 144