Direct Marketing Observations

OCTOBER 12, 2010

Clothing retailer Gap decided to change logos. This wasn’t the right project at the right time for crowd sourcing. Gap North America president Marka Hansen,&# ‘The outpouring of comments’ shows ‘we did not go about this in the right way&# … So for those of you who missed this from last week. “ So.

Social Media 209

Social Media Crowdsourcing Retail UGC 209

The Realtime Report

NOVEMBER 27, 2012

From its Model Citizen photo campaign to its Disco Open Source Project to its ThinkTank Community Idea Factory, Betabrand has built its brand around customer engagement. . “Betabrand is perfect because we have such an open, experimental approach to branding,” says Lindland.

Brands 192

Brands Organization Hosting How To 192

Convince & Convert

JULY 27, 2012

I picked up a nasty cold when I was gone for last Monday’s show unfortunately, but I’m pressing through with the help of a crowdsourced regiment from Facebook. So, we’ve got that trajectory where as we get, for example, into retail banking, which is a big area we see for this. Jay: Thank you very much, glad to back.

Airlines 115

Airlines Sentiment Hotels ROI 115

Later

JANUARY 23, 2019

Whether you want to collect feedback on your products, crowdsource ideas, or simply entertain your followers, poll stickers offer an entirely new way to engage with your Instagram audience! The great thing about poll stickers is that there are so many business uses! Not sure how to use Instagram Stories polls for your business?

Instagram 104

Instagram Template Templates Hashtag 104

Convince & Convert

APRIL 8, 2010

link] project hires [link] fully agree, @jaybaer- the limited abiliy to create content makes the #ipad a toy, but not a substitute for my #macbook lindavandevrede Jay – if you were going on a trip that would take you out of town for a week or more, would you bring just your iPad, or your iPad and MacBook both?

iPad 137

iPad Content iPhone Wireless 137

Webbiquity SMM

JUNE 6, 2011

Tom contacted me a few weeks ago with this idea and we’ve been working collaboratively on this project ever since. Supply chain expert and social networking pro Jeff Ashcroft is a key thought leader in many fields including retail, supply chain & disruptive technologies. But, by no means, is this list complete.

Twitter 196

Twitter B2B Crowdsourcing Hubspot 196

Later

MAY 28, 2020

Speaking to Elle, CEO, and founder of gender-neutral clothing label The Phluid Project , Rob Smith explains that “celebrating virtually affords us the opportunity to use digital and social media to be intentional about visibility and representation across our entire community.”. Click link in bio for retailer info.

Campaign 60

Campaign Social Media How To Instagram 60