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How to Use Social Media in Healthcare: A Guide for Health Professionals

Hootsuite

We also provide some tips on how to keep your social channels compliant and secure. Bonus: Get a free, customizable social media policy template to help you easily create guidelines for your employees’s personal and professional social media use. Benefits of social media in healthcare.

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Four Metrics for Measuring Social ROI

Mindjumpers

Using Google Analytics to track down the number of users who, referred by social media channels, visited the brand’s official website, will outline which channels are beneficial as traffic boosters that have the potential of leading to increased sales. It can also open doors for crowdsourcing: the next metric in our list.

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The Top #Nifty50 Women in Technology on Twitter for 2012

Webbiquity SMM

Stacey is flat-out awesome: Social Media Manager for Vocus/PRWeb as well as serving her country as a U.S. She’s a self-described “social media nerd” who loves “NASCAR, steak, rock music and XBOX360.” Angelina is Director of Social Media and Content for LexisNexis in Atlanta.

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Social Pros 26 – Richard Owen, Satmetrix

Convince & Convert

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch. Jay: Welcome everybody to Social Pros. Click the play button to listen here: Download the audio file: [link].

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Inclusive Design for Social Media: Tips for Creating Accessible Channels

Hootsuite

9 inclusive design tips for social media managers. Community captions , which allowed accounts to crowdsource captions and translations, has been discontinued. Nielsen Norman Group has helpful guidelines for visualizing links. Web Content Accessibility Guidelines (WCAG) 2.1. Make text accessible. Color Safe.

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The Ultimate List of Social Media Definitions You Need to Know

Hootsuite

Community managers help develop professional and brand-focused social relationships by monitoring and engaging with fans and followers. Learn more : 11 Important Skills for Social Media Managers. Social media compliance is particularly relevant to organizations in regulated industries like healthcare and finance.

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How to Curate Content: The Secret Sauce to Getting Noticed, Becoming an Influencer, and Having Fun Online

Buffer Social

They browse communities where stories are gathered and upvoted — crowdsourced curation, more or less. Get a social media scheduling app (like Buffer ). It starts with a solid foundation: a social media management dashboard. It is absolutely not.