agora pulse

FEBRUARY 4, 2020

Monitoring these standard metrics can help you make sure your spending and return on investment (ROI) are on track: Clicks: The total number of times the link in your ad was clicked. Cost per 1,000 impressions (CPM): The amount you had to spend for every 1,000 ad views. Cost per click (CPC): The amount you had to spend for each click.

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Report CPM CPC Facebook 152

Convince & Convert

MAY 21, 2013

If you’re advertising a Facebook Page, Event, or App, and you don’t pay close attention, you might think you’re only option is to let Facebook optimize your ad on a CPM basis. The advanced model allows you to not only set your own CPM bids, but also to switch over to CPC pricing. Promote Your App With Mobile App Install Ads.

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Campaign CPM Facebook CPC 154

Sprout Social

APRIL 12, 2022

These dimensions vary between desktop and mobile views so be sure to check that both views look appropriate. These metrics provide information for calculating your Facebook advertising cost and ROI. Looking at metrics like CPC and CPM will tell you if your ads are performing well. Customer service.

Facebook 120

Facebook How To Metrics Hashtag 120

Buffer Social

JANUARY 10, 2017

dollars) : The average Cost Per Click (CPC) is about $0.35 And here’s the data from AdEspresso’s study : Cost per click (CPC) by country . SocialCode also studied the CPM of Facebook ads during the holiday season in 2014 and found that costs increased across different bid types and ad placements. Financial ROI.

Cost 40

Cost Advertising Price Facebook 40

Hootsuite

MAY 17, 2023

Facebook ads for real estate best practices Optimize for mobile Your ads should look great across all devices, but it’s especially important to ensure they’re mobile friendly. 76% of buyers use a mobile device — phone or tablet — to look for listings and agents, with Millennials doing so twice as much as older generations.

Real Estate 103

Real Estate Examples HootSuite Facebook 103

Convince & Convert

JULY 23, 2013

Over the past year, there has been a lot of venom thrown at display ads: people are saying that they don’t work on desktop and that they won’t work on mobile devices. Many marketers remain obsessed with the C-suite of metrics: CPM, CPC, CTR, CPV, and CPA. Your ROI will skyrocket. Image via BigStockPhoto.com.

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Buy CPA Metrics ROI 136

Jon Loomer

MAY 20, 2015

That is the one KPI that matters in this case — not CPC or CTR, for example. It isn’t optimized for mobile devices. You can also choose to optimize for impressions (CPM) or limit impressions to once per day per user (Daily Unique Reach). Achieving long-term, positive ROI. The copy is too long or short.

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Cost Conversation Facebook Sample 113