agora pulse

FEBRUARY 4, 2020

Monitoring these standard metrics can help you make sure your spending and return on investment (ROI) are on track: Clicks: The total number of times the link in your ad was clicked. Cost per 1,000 impressions (CPM): The amount you had to spend for every 1,000 ad views. Cost per click (CPC): The amount you had to spend for each click.

Report 152

Report CPM CPC Facebook 152

Convince & Convert

DECEMBER 15, 2023

Apart from boosting SEO, you can maximize ROI on each content piece and attract leads with your content efforts. If they find something valuable on your website and want to share it on their social media or with their teams, you should ensure that it’s easy for them.

SEO 154

SEO Social Media Strategy Hashtag 154

Hootsuite

OCTOBER 28, 2019

Bonus: Get a free social media report template to easily and effectively present your social media performance to key stakeholders. Bounce rate lets you measure your social media traffic—and, in turn, ROI —against other sources of traffic (e.g., Cost-Per-Click (CPC). Instead, look to your CPC. Table of contents.

Metrics 112

Metrics Social Media CPM CPC 112

Sprout Social

APRIL 12, 2022

These metrics provide information for calculating your Facebook advertising cost and ROI. Companies want to keep their costs low. Looking at metrics like CPC and CPM will tell you if your ads are performing well. Looking at metrics like CPC and CPM will tell you if your ads are performing well.

Facebook 123

Facebook How To Metrics Hashtag 123

Hootsuite

MAY 27, 2020

Bonus: Get a free social media strategy template to quickly and easily plan your own strategy. Without goals, you have no way to measure success and return on investment (ROI). And if you advertise on Facebook, cost-per-click (CPC) is a common success metric. How to create a social media strategy. Set S.M.A.R.T.

Template 145

Template Templates Strategy Social Media 145

Hootsuite

MAY 17, 2023

Facebook claims these changes have led to increased reach and lower video ad costs — both good things for you. Create a social media template, swap out the copy, save the image, and upload it as a Facebook ad. Pull up your template, customize, and insert it into your post without ever leaving Hootsuite Composer.

Real Estate 103

Real Estate Examples HootSuite Facebook 103

Hootsuite

MAY 17, 2021

Social media KPIs are measurable metrics that reflect social media performance and prove social’s ROI for a business. Bonus: Get a free social media report template to easily track and measure performance against your KPIs. Cost per click (CPC). Here’s how to calculate it: Cost per thousand impressions (CPM).

Social Media 145

Social Media HootSuite Metrics CPC 145