Remove Content Remove Postrank Remove Sentiment Remove Statistics
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You Can’t Manage What You Can’t Measure! Social Media Analytics

Harp Interactive

Social media marketing companies like other marketing agencies need to back their claims with statistics and provide metrics to prove effectiveness. Here are some tools to measure these with: Google Analytics: (Set up advanced segments, events and reporting) to get key visitor, referral and viewership statistics.

Analytics 350
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Best of #SMAZ – Blogging Tips, Social Media ROI, & SEO

Kikolani

He presented his content like a screenplay, with his main focus being that you should have a story and be a great storyteller when you interacting with others on social media. Share non-financial impact items like an increase in website traffic, improved sentiment about the brand, and relevant fan / follower numbers. Your Thoughts.

ROI 114
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Automation in Public Relations Measurement: Yea/Nay?

Waxing UnLyrical

Tracking sentiment around a brand and its competitors might be important for a product manager. But if you are a corporate communications manager, you should really think about whether or not you might be better served by tracking the presence (or absence) of specific campaign messages instead of plain old sentiment.

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How Bloggers Can Make Money from Brands

ProBlogger

Google just downgraded content farms. guest posting is the new content marketing. Should your revenue come from the very content that you pour your soul into or from something else, like a better salary, fees for speaking at events or a new business venture? selling ebooks is a hit-and-miss affair for most. Why listen to me?

Blogger 42
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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

The statistical similarity shocks me. How do the companies that request publishers allow them to latch onto and resell their work, value the publishers and this content? Yours, and all Publishers, value of content. This chart shows usage of five major social outposts by organization type. Barney Barney Moran Founder, P.U.B.